How to Find High-Performing Ad Creatives/Winning Products？
Select Networks: First, choose "TikTok" in the "networks" section to filter out all ad creatives that have been placed on TikTok.
Keyword Search: If you want to search for ads related to specific categories or brands, use the search box and enter your keywords. For example, type "pet" to view ads related to pet products.
Use Advanced Filters: If you still can’t find the ideal creatives, try the following filters.
- Time Range: By default, ads from the past 90 days are displayed. For e-commerce professionals, we recommend selecting the last 7 or 30 days to see the latest trends and popular product types.
- Site Type: If you operate a Shopify store, select Shopify. Tip: With the "landing page" feature, you can directly browse the advertiser's Shopify store, learn from top Shopify store setups, and improve your own store.
- Sorting Method: The default is to sort by the latest creatives, but don’t overlook the value of older ads. You can use different sorting methods to find excellent creatives. We recommend sorting by "impression estimate" and "likes," which better reflect audience preferences.
- Re-delivery Option: Check the "Re advertising" filter to find ad creatives that advertisers have run multiple times, as these are often highly effective.
By following these steps, you can more accurately find the ideal ad creatives and provide strong support for your marketing strategy.
Advanced Guide: TikTok Featured Ads
Definition and Advantages
TikTok Creatives refer to the collection of the most popular ad creatives on TikTok, combined with trending keywords and high-conversion copy. This helps you quickly find ads relevant to your business or specific verticals, providing inspiration and sparking creative ideas.
Data Analysis and Comparison
In addition to the previously introduced methods for finding high-quality TikTok ads, TikTok Creatives also include detailed data analysis features. With TikTok Creatives, you can filter out the best TikTok ad creatives.
It is recommended to focus on several key metrics: industry (TikTok), target, and trending keywords. These data points are largely consistent with those in TikTok Creative Center, allowing you to gain deeper insights into TikTok advertising strategies and trending topics.
Recommended Practical Features
Notably, on BigSpy's TikTok Creatives, you can download reference ads, including the video itself and the cover image—something that TikTok Creative Center does not offer. Additionally, the ad details provide the full script of the ad's voiceover. These features greatly enhance your efficiency in creating ads.
Through these features, BigSpy not only helps you easily gather inspiration but also offers practical tools to optimize your advertising strategies.
