BigSpy’s New Version – Upgrade & Preview
Fully Upgraded BigSpy!
BigSpy is such an ad spy tool for people to draw creative inspirations for their new marketing campaigns. Through the unremitting efforts of the team, BigSpy has been fully upgraded recently! And an enterprise version of BigSpy is coming soon!
More analysis, more functions, and more data for you! Try it now!
More Analysis - Practical & Comprehensive
Entering the details page of an advertisement in ADSPY, you will find a lot of new content, including ads analysis and creative analysis.
In addition to the "Launch calendar"(Original ads also have "Trend" of social interactions), related text and country distribution have been added to "Ads analysis".
- Related text shows the headline and ads text of the advertisement. You can simply click "View More" to get more information about the copy, according to copy type, duration days, and impression. And with one more click, you can also find all the ads using this copy.
- Country distribution shows the estimated impression in Top5 countries. Here you can see the main region where the ads have been launched.
“Creative analysis” is a brand new content for you, it analyzes the "creative" in the current advertising, which refers to the pictures, videos, carousels, Html, etc.
- Related Ads indicate ads that use the same creativity. That is, ads with the same creative but different text, device, or platform will be listed as relevant ads. This allows you to analyze how many combinations of creative and text your competitors are using and how long they have been advertising on different channels and platforms.
- Network Analysis indicates the platform with the same creative and its corresponding proportion.
- Related Country&Region indicates the country/region with the same creativity and its corresponding proportion.
More Functions - Convenient & Useful
1. Optional Search Precision
The search precision is optional, and the magnitude of the results is controllable. You can choose whether to use "exact search" to control the matching degree of search keywords and advertising information, to obtain more or less search results.
Exact search means that keywords are not split and the order of the words is strictly reserved for querying. This method is more relevant but may have fewer ending matches. Unchecking means fuzzy search, which means that the keywords will be split to recall the data containing the keywords as much as possible. In this way, the number of results is large but the matching degree may be low.
2. Various Deduplication Methods
For the ads found, in addition to sorting by first seen and other 8 sorting methods, it also supports the selection of default deduplication, advertiser deduplication, or AI deduplication, which saves the energy of checking redundant creatives.
- Default Deduplication: If an advertiser uses the same creative for multiple ads in the same network, they will be deduplicated. The same creative refers to the same picture, video, carousel, or HTML detected by the system.
- Advertiser Deduplication refers to merging the same advertisers in the results to only display one ad creative of the advertiser.
- AI Deduplication removes the duplication according to the similarity of advertising creatives through AI algorithm.
3. Multiple Filter Dimensions
For gaming apps and non-gaming apps, you can filter the landing pages of advertisements to be apps, official websites, or social accounts.
For all ad results, you can switch between the creative view or list view at will.
More Data - Plentiful & Necessary
To make the advertising market more transparent and productive, we are always passionate to create data tools for business and the public. A powerful advertising database is the advantage and competitiveness of BigSpy.
I'm very excited to tell you that the amount of advertising data for gaming apps and non-gaming apps has increased by 10 times!
Enterprise Version Is Coming Soon！
✔️Unlimited Data Access
✔️Multi-Account Management
- Administrator can add sub-accounts which do not require email authentication
- Personal Collection and Team Collection
- More device binding and unbinding times
