#1 TikTok Ads Spy Tool


BigSpy gives you all the resources you need to spy on competitors' TikTok ads.

To get a head start, it's time to use it to analyze the best TikTok ads examples, learn what's working, and get inspiration for your business.


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the best #1 Tiktok Ads Spy Tool

  The Right TikTok Ads Spy Tool Hype Up Your Business.


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Know Competitors' TikTok Ads Strategy Exactly

Tracking your competitors is a great way to see how people in your space are running TikTok ads and provide you with a significant competitive advantage.

We monitor the most profitable TikTok ads for you! Advanced options for searching, filtering, sorting, and analyzing are available.


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tiktok ads best practices

Learn From TikTok Ads Best Practices Easily

If you’ve been struggling with creatives or targeting, a closer look at the marketing leaders’ strategies may jumpstart your next brainstorming session.

We give you the advantage to analyze every aspect of your competitors’ TikTok Ads strategy.


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Get Ideas for New/Hot Products from TikTok Ads

More and more sellers are promoting their products through TikTok ads, which is a new creative way to reach potential customers, especially young people.

We support you in tracking best-performing TikTok ads and winning products, especially from e-commerce, games, and apps.


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Remove the Guesswork with TikTok Ads Spy Tool!

FAQ

Frequently Asked Questions



1. About TikTok Ads Spy

The TikTok spy tool is actually a database of all ads that currently running on TikTok or launched earlier. From creatives and ad copy to targeting options and audience lists, You could use them to filter out everything you want.

Get a head start. You can know exactly what your competitors are doing and how they are using TikTok ads successfully in their business. For example,
- a particular TikTok ad creative performs well
- a particular type of product ad is popular
- a specific TikTok ad is worth running for a long time
- a unique TikTok ad trend is worth trying
At the same time, these can serve as inspiration for adjusting Shopify, e-commerce, or dropshipping business.

Absolutely yes. BigSpy is the best TikTok Ad Spy tool for ECommerce, Game, and App, with competitive Ads intelligence from 80 countries and 23 languages.
Meantime, BigSpy is constantly upgrading its database to support ad spying campaigns on more social platforms, such as Facebook, Instagram, Pinterest, YouTube, etc.

How to use the TikTok ads spy tool effectively?

Before launching the TikTok ad spy tool, you have to figure out what metrics or insights you're looking for in your competitors' ads. It could be:
- which pre-landing pages are verified to be the most effective
- which content do they use to increase sales conversion
- which targeting solutions they adopted
- which deals they are offering to their audience
In addition, you must know something about TikTok advertising.

2. About TikTok Advertising

TikTok offers a variety of ad types and then uses its own algorithm to deliver ads to the right target market. TikTok categorizes ads into three parts: campaigns, ad groups, and ads. Brands are asked to pick a campaign objective, target audience demographic info and a bidding method. TikTok Ad options include:
- TikTok In-feed Ads: appear natively in the feed
- TikTok Brand Takeover Ads: appear when users open the app
- TikTok Branded Hashtag Challenges: appear on the Discovery page and encourages users to create content and use the desired hashtag
- Branded AR content: appear as branded stickers, lenses and other interactive content
- Custom influencer package: appear as sponsored content created by an influencer

TikTok Ad budgets start at $50 minimum at the campaign level and $20 at the ad group level. You are able to control costs based on different bidding methods on TikTok Ads Manager. There are some specific campaigns may help you benchmark your own spending:
- Online gaming marketplace G2A used video ads to achieve 12 million impressions at $0.16 CPM and $0.06 CPC.
- Mobile games publisher Playa Games used video ads to achieve a 130% return on ad spend with a €0.06 CPC.

Similar to other social media ads manager, TikTok Ads Manager is a useful tool to create, launch, manage and process ad campaigns on TikTok.

What is TikTok ads library?

TikTok's ads library tool supports searching for the best performing TikTok ad campaigns by vertical and region to get inspiration from their methods.

Are TikTok ads better than Facebook ads and Google ads?

Each platform offers unique benefits and targeting options. It totally depends on your business and your target audience.

(1) TikTok Ads VS. Facebook Ads
- Lower competition:
TikTok is a relatively new marketing platform. Relatively speaking, you don't have to worry about the fierce competition on TikTok. At the same time, the same fact means that there are fewer ads on TikTok, making it easier and cheaper for you to stand out and reach your audience.
- Younger Audience Targeting:
There are differences in the main user groups of these two platforms. About 41% of TikTok users are between the ages of 16 and 24. In comparison, 31.3% of Facebook users are between the ages of 25 and 34.
- Specific Ad Types & Formats:
TikTok does not allow static image ads, only video ads with a vertical ratio of 16:9. TikTok has a unique ad format, the branded hashtag challenge.

(2) TikTok Ads VS. Google Ads
- New Advertising Channel:
The biggest advantage of Google Ads is the huge audience size. With more than 40,000 search queries per second, no other search engine can offer an audience as large as Google's potential. However, TikTok surpassed 1 billion users in September 2021, and TikTok ads can now reach a global audience of approximately 825 million adults (18+).
- Unique Ad Style:
Both financially strong brands and smaller ones can advertise on TikTok in the form of in-feed, short video ads. What's more, there's a style of advertising that only TikTok can offer. The ads don't look like ads and blend in completely with the user-created videos.

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The best and cheapest ad spy tool, with competitive Ads intelligence from 80 countries and 23 languages, covering 7+ social platforms

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