Instagram Ad Library
Trending Instagram Ad Creatives
Instagram Ad Library helps you explore trending creatives from Instagram in one stop, quickly identify industry-specific trends across multiple sectors, and gather advertising inspiration.
















































Tracking Instagram Ads with BigSpy
Leverage BigSpy's advanced search capabilities and vast data to quickly identify trending ad creatives and analyze competitor strategies.
Pinpoint Precision: Stop Searching, Start Finding
- Frustrated with the limited filters in the official ad library? BigSpy Instagram Ad Library offers over 30 advanced filtering dimensions, including ad format, country, CTA button, likes, marketing objectives, and even e-commerce platforms. Find the exact creatives you need from millions of ads in seconds.
Uncover Creative Performance & Decode What Works
- A great ad is more than just a visual. We track each ad's performance trends, running days, audience demographics, and social engagement data. BigSpy Instagram Ad Library helps you see beyond the surface to understand the deep logic behind why-and for how long-an ad truly succeeds.
Build Your Personal Swipe File with One Click
- See a brilliant ad creative but can't save it? With BigSpy Instagram Ad Library, you can download high-resolution videos and images, and save full ad copies with a single click. Effortlessly build and manage your own swipe file to inspire your next winning campaign.
Deconstruct Your Competitors' Ad Playbook
- Stop looking at ads in isolation. Enter any brand or advertiser to get a complete overview of their ad strategy, recent top creatives, primary channels, and performance analysis. BigSpy Instagram Ad Library empowers you to understand the competitive landscape from a macro perspective and build a smarter marketing strategy.
Spy on Instagram Ad Library by BigSpy
Unlock Winning Instagram Ads: Inspiration, Audience Insights, & Performance Data - All in One Place.
Massive Data
Massive Data:Dive into the Biggest Instagram Ad Database - See what's really working with tons of ads, likes, and comments!
Global Markets
See Global Ad Trends, Design Local Hits - Uncover worldwide ad inspiration and create Instagram ads that resonate in any market.
Audience Insights
Understand your target audience better with detailed demographic and behavioral data. Optimize your targeting for maximum impact.
Smart Search
Search Smarter, Not Harder - Find winning Instagram ads fast with our ai-powered, easy-to-use search filters.
Timely Updates
Always Fresh, Always Ahead - Get the newest Instagram ads delivered straight to you, so you're always one step ahead.
Low Price
Pro-Level Spy Tools, Without the Pro Price Tag - Get powerful Instagram ad insights without breaking the bank.
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Instagram ad spy tools are specialized software designed to track and analyze Instagram advertising activities. They help users monitor competitors' ad strategies, understand industry trends, and gain valuable ad creative insights. These tools typically provide detailed data on ads, such as impressions, engagement rates, and audience demographics, enabling users to better understand which ads perform best and optimize their own ad campaigns accordingly. Additionally, by analyzing popular ads in the market, these tools can inspire users to create more compelling ad content.

June • December 07, 2022
Best Instagram Follower Tracker – Online Snoopreport Tool
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Ronnie • November 18, 2024
Learn Instagram Ad Specs And Successful Ad Case - BigSpy
Do you know how many ad formats are there on Instagram? What are the requirements for Instagram ad specs? How to make a successful ad that meets Instagram requirements?
Frequently Asked Questions
Problems you may encounter with BigSpy
What's the real difference between BigSpy and the official Meta Ad Library? Why do I need BigSpy?
The official Meta Ad Library is a basic transparency tool designed to show currently active ads. BigSpy, on the other hand, is a powerful competitor ad analysis platform built for professional marketers. Compared to the official tool, BigSpy offers advanced search filters (e.g., by likes, CTA, marketing objective), historical performance tracking for ad creatives , one-click asset downloads, and deep insights into an advertiser's overall strategy. In short, if you want to not just "see" ads but truly "understand" and replicate successful campaigns, BigSpy is the ideal upgrade to the Meta Ad Library.
Is it legal to view Instagram ad creatives using BigSpy? Where does the data come from?
Absolutely. All data aggregated by BigSpy is sourced from publicly available channels, similar in nature to the Meta Ad Library itself, aimed at increasing transparency in the ad market. We use advanced technology to structure and analyze this public data, allowing you to conduct market research and ad analysis more efficiently, all in full compliance with relevant regulations.
Who is BigSpy for?
BigSpy is perfect for any individual or team that needs to draw inspiration and strategy from competitor ads. This includes, but is not limited to: e-commerce sellers, dropshippers, digital marketing agencies, media buyers, SaaS company marketers, and any advertiser looking to improve their Return on Ad Spend (ROAS). If you frequently use the Meta Ad Library for ideas, you'll find BigSpy to be your new superpower.
Is BigSpy a free tool for the Instagram Ad Library?
Yes, BigSpy offers a very generous free plan. You can use most of our search features to explore millions of Instagram ad creatives for free, which already goes far beyond the basic functionality of the official Meta Ad Library. For users who require deeper data analytics, unlimited searches, and advanced features, we also offer premium subscription plans. You can start with the free plan to experience the power of BigSpy firsthand.
Besides Instagram ads, can I use BigSpy to analyze ads on other platforms?
Definitely! This is another key advantage of BigSpy. In addition to our in-depth coverage of the Insagram ad creatives , we also support ad analysis across multiple major platforms, including TikTok, Google, YouTube, Facebook, Pinterest, and more. This allows you to gain insight into your competitors' cross-channel marketing strategies, all from a single dashboard—something no single platform's official ad library can offer.