The Ultimate Mobile Game Ad Library: Search, Analyze & Download Gameplay Ads
The Smartest Way to Spy on Top Publishers and Boost App Installs.
How to Spy on Mobile Games
Master game market research in 3 simple steps.
Search by Genre
Enter keywords like 'RPG', 'SLG', or 'Casino' to find specific game ads.
Analyze Gameplay
Check which game mechanics (2D vs 3D) get the most engagement.
Download Assets
Save high-quality video assets for your game design inspiration.
Who Needs the BigSpy Game Ad Library?
Whether you are scaling an online store or launching a new app, we have you covered.
For Game Artists & Designers
Need inspiration for 3D assets or character design? See which visual styles are trending in top-grossing games.
For Game Publishers
Analyze global launch strategies. See which regions (Tier-1 vs Tier-3) competitors are targeting for their new titles.
For UA Managers
Lower your CPI (Cost Per Install). Find winning ad scripts and gameplay hooks that drive massive downloads.
For Indie Developers
Promoting a game on a budget? Spy on big studios to learn pro-level ad strategies without the high cost.
For Gaming Influencers
Discover trending gameplay mechanics. Learn what kind of game content resonates with global players to grow your channel.
Spy on Mobile Game Ads with BigSpy
Unlock Top Gameplay Creatives: Inspiration, Player Insights, & Competitor Data - All in One Place.
Huge Game Library
Access ads for RPG, SLG, Casino, and Casual games. See which gameplay mechanics are driving installs.
Global Game Launch
See how top publishers localize their ads for different regions. Optimize your global launch strategy.
Player Insights
Understand your players. Analyze which ad styles appeal to hardcore gamers vs. casual users.
Gameplay Filter
Search smarter. Filter by "Install Mobile App" and specific game categories to find visual references.
New Version Radar
Track competitors' version updates. See new characters or skins immediately after they release ads.
Lower Your CPI
Find high-CTR creatives that lower your Cost Per Install. Pro-level insights for game developers.
Trusted by Top Game Publishers
"BigSpy helps us track competitor version updates. Seeing the evolution of their gameplay ads gave us the inspiration for our new RPG mechanics."
Michael R
Lead Game Producer
"We lowered our CPI by 30% just by analyzing the high-performing creatives on BigSpy. Being able to download playable ad concepts is a huge plus."
Jessica W
UA Manager (Mobile Games)
"Essential for art direction. We use the game ad library daily to see whether 2D or 3D styles are trending in the casual game market."
Creative Team at PixelFun
Indie Game Studio