Top Ads on xCraft UAV

xCraft UAV Background Introduction:

xCraft was founded on innovation and creativity. Based in beautiful Coeur d’Alene, Idaho, we design drones that stretch the boundaries of the UAV market.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

xCraft UAV has been advertising and marketing on Facebook for many years. And xCraft UAV has placed 51 of ads on the Facebook platform in the last month. In the past few years,xCraft UAV has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for xCraft UAV on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for xCraft UAV. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from xCraft UAV.


1.xCraft UAV Top 3 Ads Basic Understanding

   top1  top2  top3
Name  xCraft UAV  xCraft UAV  xCraft UAV
Page Categories  Aerospace Company  Aerospace Company  Aerospace Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

xCraft UAV Marketing Objectives Analysis: 

xCraft UAV has been operating in Aerospace Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. xCraft UAV best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.xCraft UAV Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Own a Stake in xCraft Starting at $178  Own a Stake in xCraft Starting at $178 Invest in a World Changing Drone Company 
Ad Copy Text  "You guys are going to own this market" - Shark Tank's Kevin O'Leary  xCraft is paving the way for future advances in drone technology  xCraft is now making a big push into the commercial/civic sector, which Goldman Sachs forecasts as a...
Link Description  'Between now and 2020, we forecast a $100 billion market opportunity for drones—helped by growing demand from the commercial and civil government sectors' - Goldman Sachs  'Between now and 2020, we forecast a $100 billion market opportunity for drones—helped by growing demand from the commercial and civil government sectors' - Goldman Sachs  'Between now and 2020, we forecast a $100 billion market opportunity for drones—helped by growing demand from the commercial and civil government sectors' - Goldman Sachs
Website Link
Text Word Count 68  64  153
Like 45  0  0

xCraft UAV Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. xCraft UAV Top 1 ads got 45 likes. xCraft UAV uses a sentence with the finishing touch title: “Own a Stake in xCraft Starting at $178”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. xCraft UAV shared 68 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. xCraft UAV should continue to optimize the ad content.

3.xCraft UAV Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Image
Ad Time   2018-11-30-2020-01-28  2019-04-15-2019-05-07  2019-04-15-2019-05-07
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by xCraft UAV are successful.

xCraft UAV Creative Analysis: 

xCraft UAV placed a Video ad in 2018-11-30-2020-01-28, and got 45 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.xCraft UAV Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

xCraft UAV has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.xCraft UAV Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2018-11-30-2020-01-28  2019-04-15-2019-05-07  2019-04-15-2019-05-07
During  425 days  23 days 23 days 
Like  45  0  0
Share  10  0  0
Comment  7  0  0

Advertising effectiveness is a direct manifestation of advertising. xCraft UAV ‘s Top 1 ad received 45 likes, 10 shares, 7 comments in just 425 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for xCraft UAV, helping xCraft UAV to grasp the ad data more clearly.