Top Ads on vienna.info
vienna.info Background Introduction:
Welcome to the official page of the Vienna Tourist Board. Here's our german-speaking page: www.facebook.com/WienTourismus
Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.
vienna.info has been advertising and marketing on Facebook for many years. And vienna.info has placed 158 of ads on the Facebook platform in the last month. In the past few years,vienna.info has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for vienna.info on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for vienna.info. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from vienna.info.
1.vienna.info Top 3 Ads Basic Understanding
|Page Categories||Tourist Information Center||Tourist Information Center||Tourist Information Center|
vienna.info Marketing Objectives Analysis:
vienna.info has been operating in Tourist Information Center for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. vienna.info best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.vienna.info Top 3 Ads Content Display
We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?
|Ad Headline||Discover Beethoven's Vienna||Enable "Beethoven's Vienna" now||Vienna is now officially the world's greenest city|
|Ad Copy Text||Ludwig van Beethoven is one of the greatest musicians of all time. Yet there are also many mysteries...||Ludwig van Beethoven is one of the greatest musicians of all time. Yet there are also many mysteries...||No other city in the world is as green! Vienna occupies the 1st place in the city ranking of the gr...|
|Link Description||N/A||Vienna is the greenest model city in the world and occupies 1st place in the city ranking of the "greenest" metropolises.|
|Text Word Count||259||259||142|
vienna.info Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. vienna.info Top 1 ads got 68 likes. vienna.info uses a sentence with the finishing touch title: “Discover Beethoven's Vienna”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. vienna.info shared 259 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is DOWNLOAD.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. vienna.info should continue to optimize the ad content.
3.vienna.info Top 3 Ads Creative Selection
|Landing Page Link||https://assistant.google.com/services/a/uid/000000bc2edcc82c?utm_source=facebookads&utm_campaign=voiceSkill||https://assistant.google.com/services/a/uid/000000bc2edcc82c?utm_source=facebookads&utm_campaign=voiceSkill||https://www.wien.info/en/sightseeing/green-vienna/vienna-the-worlds-greenest-city|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by vienna.info are successful.
vienna.info Creative Analysis:
vienna.info placed a Image ad in 2020-04-15-2020-05-10, and got 68 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.vienna.info Top 3 Ads Audience Analysis:
Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?
Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.
vienna.info has the best conversion in Poland, and can advertise more in Poland in the future.
In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.
5.vienna.info Top 3 Ads Performance Display
|During||26 days||25 days||9 days|
Advertising effectiveness is a direct manifestation of advertising. vienna.info ‘s Top 1 ad received 68 likes, 12 shares, 0 comments in just 26 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for vienna.info, helping vienna.info to grasp the ad data more clearly.