Top Ads on the Grand Mafia

the Grand Mafia Background Introduction:

Android: iOS:近期即將推出,敬請期待! 官方LINE : @grandmafiatw 官方FB社團: 官方電子信箱

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

the Grand Mafia has been advertising and marketing on Facebook for many years. And the Grand Mafia has placed 38 of ads on the Facebook platform in the last month. In the past few years,the Grand Mafia has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for the Grand Mafia on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for the Grand Mafia. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from the Grand Mafia.


1.the Grand Mafia Top 3 Ads Basic Understanding

   top1  top2  top3
Name  the Grand Mafia  the Grand Mafia  the Grand Mafia
Page Categories  Games/Toys  Other  Other
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

the Grand Mafia Marketing Objectives Analysis: 

the Grand Mafia has been operating in Games/Toys for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. the Grand Mafia best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.the Grand Mafia Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  鈔票隨便花,江湖任我行!  Mafia-themed strategy game Live Like a Real Boss! 
Ad Copy Text  -  A REAL VICE CITY! 【Play now for free】  Begin as a Thug, Become a Godfather. Rule the World of Mafia.【Play now for free】
Link Description  N/A  N/A  N/A
Website Link
Text Word Count 113  41  84
Like 0  55  22

the Grand Mafia Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. the Grand Mafia Top 1 ads got 0 likes. the Grand Mafia uses a sentence with the finishing touch title: “鈔票隨便花,江湖任我行!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. the Grand Mafia shared 113 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is PLAY_GAME.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. the Grand Mafia should continue to optimize the ad content.

3.the Grand Mafia Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Video
Ad Time   2020-06-17-2020-06-18  2020-05-28-2020-06-12  2020-06-09-2020-06-10
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by the Grand Mafia are successful.

the Grand Mafia Creative Analysis: 

the Grand Mafia placed a Video ad in 2020-06-17-2020-06-18, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.the Grand Mafia Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  China  N/A  Moldavia
Language  Chinese (Simplified)  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

the Grand Mafia has the best conversion in China, and can advertise more in China in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.the Grand Mafia Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-17-2020-06-18  2020-05-28-2020-06-12  2020-06-09-2020-06-10
During  2 days  16 days 2 days 
Like  0  55  22
Share  0  14  2
Comment  0  16  5

Advertising effectiveness is a direct manifestation of advertising. the Grand Mafia ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for the Grand Mafia, helping the Grand Mafia to grasp the ad data more clearly.