Top Ads on soda.app

soda.app Background Introduction:

쉽고 가벼운 뷰티 카메라

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

soda.app has been advertising and marketing on Facebook for many years. And soda.app has placed 171 of ads on the Facebook platform in the last month. In the past few years,soda.app has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for soda.app on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for soda.app. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from soda.app.

BigSpy

1.soda.app Top 3 Ads Basic Understanding

   top1  top2  top3
Name  soda.app  soda.app  soda.app
Page Categories  Camera/Photo  Camera/Photo  Camera/Photo
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

soda.app Marketing Objectives Analysis: 

soda.app has been operating in Camera/Photo for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. soda.app best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.soda.app Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  SODA - Natural Beauty Camera  soda.app tingkatkan gaya selfie-mu dengan SODA 
Ad Copy Text  Create film vibes to your selfie Photo by: wjmean(IG)  Today's Best Selfie by SODA camera  Mirror mirror on the wall Who’s the cutest of them all?
Link Description  N/A  N/A  N/A
Website Link  play.google.com  play.google.com  play.google.com
CTA  INSTALL_MOBILE_APP  INSTALL_MOBILE_APP  INSTALL_MOBILE_APP
Text Word Count 54  34  59
Like 26676  18827  2853

soda.app Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. soda.app Top 1 ads got 26676 likes. soda.app uses a sentence with the finishing touch title: “SODA - Natural Beauty Camera”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. soda.app shared 54 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is INSTALL_MOBILE_APP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. soda.app should continue to optimize the ad content.

3.soda.app Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Carousel
Ad Time   2019-12-25-2020-06-16  2019-11-04-2020-06-06  2020-04-12-2020-05-27
Landing Page Link  https://play.google.com/store/apps/details?id=com.snowcorp.soda.android  http://play.google.com/store/apps/details?id=com.snowcorp.soda.android   https://play.google.com/store/apps/details?id=com.snowcorp.soda.android&fbclid=IwAR1SFlqlr1XDq0SFZwWhAwG4Ywgi26iYF3kFnHfQUm2gj-56cdsX8sEJyVc

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by soda.app are successful.

soda.app Creative Analysis: 

soda.app placed a Image ad in 2019-12-25-2020-06-16, and got 26676 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.soda.app Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Philippines  Philippines  Philippines
Language  English  Italian  Indonesian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

soda.app has the best conversion in Philippines, and can advertise more in Philippines in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.soda.app Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-12-25-2020-06-16  2019-11-04-2020-06-06  2020-04-12-2020-05-27
During  175 days  216 days 46 days 
Like  26676  18827  2853
Share  484  2882  82
Comment  277  669  50

Advertising effectiveness is a direct manifestation of advertising. soda.app ‘s Top 1 ad received 26676 likes, 484 shares, 277 comments in just 175 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for soda.app, helping soda.app to grasp the ad data more clearly.