Top Ads on pipa + bella

pipa + bella Background Introduction:

http://www.pipabella.com/ Pipa + Bella is one of India's leading fashion jewelry brands, delivering custom-made and ready-made jewelry to over 40,000+ customers across India through an innovative online platform.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

pipa + bella has been advertising and marketing on Facebook for many years. And pipa + bella has placed 111 of ads on the Facebook platform in the last month. In the past few years,pipa + bella has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for pipa + bella on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for pipa + bella. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from pipa + bella.

BigSpy

1.pipa + bella Top 3 Ads Basic Understanding

   top1  top2  top3
Name  pipa + bella  pipa + bella  pipa + bella
Page Categories  Jewelry & Watches Store  Jewelry & Watches Store  Jewelry & Watches Store
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

pipa + bella Marketing Objectives Analysis: 

pipa + bella has been operating in Jewelry & Watches Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. pipa + bella best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.pipa + bella Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  pipa + bella  Personalized Jewellery! N/A 
Ad Copy Text  Now personalize jewellery with a name of your choice! Only at Pipa • Bella! Handcrafted in 18K Gol...  Now personalize jewellery with a name of your choice! Only at Pipa • Bella! Handcrafted in 18K Gol...  Trendy. New & Just for You! Get the latest Fashion Jewellery styles from Pipa • Bella. Get 10% Off...
Link Description  N/A  Choose a Name Style of your choice!  www.pipabella.com
Website Link  www.pipabella.com  www.pipabella.com  www.pipabella.com
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 253  253  326
Like 717  683  0

pipa + bella Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. pipa + bella Top 1 ads got 717 likes. pipa + bella uses a sentence with the finishing touch title: “pipa + bella”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. pipa + bella shared 253 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. pipa + bella should continue to optimize the ad content.

3.pipa + bella Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Video  Carousel
Ad Time   2020-01-20-2020-06-15  2020-01-20-2020-06-09  2020-06-03-2020-06-07
Landing Page Link  https://www.pipabella.com/listing/31/customize-your-name/name-pendants?coupon=TAKE10&cta=cshop  https://www.pipabella.com/listing/31/customize-your-name/name-pendants?coupon=TAKE10&cta=cshop   https://www.pipabella.com/?utm_source=Facebook&utm_medium=CPC&utm_campaign=Arriba_PB_Prospect_DC_AllProducts_Purchase_SouthZone_5June

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by pipa + bella are successful.

pipa + bella Creative Analysis: 

pipa + bella placed a Carousel ad in 2020-01-20-2020-06-15, and got 717 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.pipa + bella Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  India  India  India
Language  Italian  English  Italian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

pipa + bella has the best conversion in India, and can advertise more in India in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.pipa + bella Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-01-20-2020-06-15  2020-01-20-2020-06-09  2020-06-03-2020-06-07
During  148 days  142 days 5 days 
Like  717  683  0
Share  21  18  0
Comment  22  42  0

Advertising effectiveness is a direct manifestation of advertising. pipa + bella ‘s Top 1 ad received 717 likes, 21 shares, 22 comments in just 148 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for pipa + bella, helping pipa + bella to grasp the ad data more clearly.