Top Ads on notos

notos Background Introduction:

Θέλεις more; notos for more!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

notos has been advertising and marketing on Facebook for many years. And notos has placed 71 of ads on the Facebook platform in the last month. In the past few years,notos has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for notos on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for notos. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from notos.

BigSpy

1.notos Top 3 Ads Basic Understanding

   top1  top2  top3
Name  notos  notos  notos
Page Categories  Clothing (Brand)  Clothing (Brand)  Retail Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

notos Marketing Objectives Analysis: 

notos has been operating in Clothing (Brand) for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. notos best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.notos Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  American Eagle  American Eagle Έως -30% σε είδη σπιτιού 
Ad Copy Text  30% OFF στη γυναικεία συλλογή !  -30% OFF στην ανδρική συλλογή American Eagle!  Spring sale is still ON! Έως- 30% OFF σε αγαπημένα είδη σπιτιού στο noto...
Link Description  N/A  N/A  Πρόλαβε τώρα
Website Link  www.notos.gr  www.notos.gr  www.notos.gr
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 50  63  160
Like 0  0  25

notos Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. notos Top 1 ads got 0 likes. notos uses a sentence with the finishing touch title: “American Eagle”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. notos shared 50 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. notos should continue to optimize the ad content.

3.notos Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Carousel  Image
Ad Time   2020-05-18-2020-06-05  2020-05-18-2020-06-02  2020-05-18-2020-05-27
Landing Page Link  https://www.notos.gr/americaneagle/gunaika/?utm_source=Facebook&utm_medium=paidsocial&utm_campaign=American+Eagle+%7C+WOMENS+CONVERSIONS+%7C+May+-+June+-+New+Materials&utm_content=03-07/06/2020+%7C+AEO+Visitors+Women+%7C+Carousel+ad+4&fbclid=IwAR0KmM1-NEt69lCR9BbTXaHIgHXH1i3x-0yrtyQQgr0MhDZqi7ls10AZXkI  https://www.notos.gr/americaneagle/andras/?utm_source=Facebook&utm_medium=paidsocial&utm_campaign=American+Eagle+%7C+MENS+CONVERSIONS+%7C+May+-+June+-+New+Materials&utm_content=02-09/06/2020+%7C+Lookalike+AEO+Visitors+Men+%7C+Carousel+Ad+3&fbclid=IwAR0SPritzrgKNYn1Tgik9IGNQjohVlo-vWcOpv62MizOO8m7rkf-Y-DUgAw   https://www.notos.gr/notoshome/prosfores/?utm_source=Facebook&utm_medium=paidsocial&utm_campaign=Notos+eshop+-+May+Offer+4th+burst+-+Conversions+-+19/5&utm_content=Notos+eshop+-+May+Offer+4th+burst+-+Conversions+-+19/5+-++notoshome+-+feed&fbclid=IwAR3Um044XVrwq8_8PHh2e-bdF1tb_R7S7Irj3dP9AvqEUJ4dMi7UNv-BJsk

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by notos are successful.

notos Creative Analysis: 

notos placed a Carousel ad in 2020-05-18-2020-06-05, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.notos Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Greece  Greece  Greece
Language  English  English  Greek

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

notos has the best conversion in Greece, and can advertise more in Greece in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.notos Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-18-2020-06-05  2020-05-18-2020-06-02  2020-05-18-2020-05-27
During  19 days  16 days 10 days 
Like  0  0  25
Share  0  0  0
Comment  0  0  1

Advertising effectiveness is a direct manifestation of advertising. notos ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 19 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for notos, helping notos to grasp the ad data more clearly.