Top Ads on motorly

motorly Background Introduction:

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

motorly has been advertising and marketing on Facebook for many years. And motorly has placed 28 of ads on the Facebook platform in the last month. In the past few years,motorly has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for motorly on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for motorly. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from motorly.

BigSpy

1.motorly Top 3 Ads Basic Understanding

   top1  top2  top3
Name  motorly  motorly  motorly
Page Categories  Automotive, Aircraft & Boat  Automotive, Aircraft & Boat  Automotive, Aircraft & Boat
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

motorly Marketing Objectives Analysis: 

motorly has been operating in Automotive, Aircraft & Boat for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. motorly best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.motorly Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Zero Deposit Options  motorly No Deposit Required! 
Ad Copy Text  Buy A New Car From The Comfort Of Home! First Payment Not For Up To 45 Days! ???? Full Online Proc...  Buying A New Car Made Simple! Quick No Obligation Application ???? Decision In Minutes Find The R...  Buying A New Bike Made Simple! Quick No Obligation Application ???? Decision In Minutes Find The ...
Link Description  All Credit Backgrounds Considered  N/A  Rates from 6.9% APR.
Website Link  motorly-finance.uk  motorly-finance.uk  apply.motorly.co.uk
CTA  LEARN_MORE  LEARN_MORE  APPLY_NOW
Text Word Count 304  161  246
Like 77  55  68

motorly Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. motorly Top 1 ads got 77 likes. motorly uses a sentence with the finishing touch title: “Zero Deposit Options”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. motorly shared 304 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. motorly should continue to optimize the ad content.

3.motorly Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Carousel  Image
Ad Time   2020-03-19-2020-04-16  2020-03-17-2020-03-22  2020-03-15-2020-03-15
Landing Page Link  https://motorly-finance.uk/apply/?sid=1082&utm_source=fb&utm_medium=wc_static_broad&utm_campaign=no_imp_z  https://motorly-finance.uk/apply/?sid=1082&utm_source=fb&utm_medium=wc_carousel_broad&utm_campaign=dan&fbclid=IwAR1se5iPqwrgtMBdOTrIspUik-cPzUlNskJitpR5LFeQJVgJNEIDlfjI6kQ   https://apply.motorly.co.uk/bike-apply/?sid=1061

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by motorly are successful.

motorly Creative Analysis: 

motorly placed a Image ad in 2020-03-19-2020-04-16, and got 77 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.motorly Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

motorly has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.motorly Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-03-19-2020-04-16  2020-03-17-2020-03-22  2020-03-15-2020-03-15
During  29 days  6 days 1 days 
Like  77  55  68
Share  7  6  16
Comment  10  6  10

Advertising effectiveness is a direct manifestation of advertising. motorly ‘s Top 1 ad received 77 likes, 7 shares, 10 comments in just 29 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for motorly, helping motorly to grasp the ad data more clearly.