Top Ads on miMaO

miMaO Background Introduction:

Shop online de calzado para mujer 100% piel, 100% made in Spain. Zapatos fabricados y diseñados..."Con mucho mimo para ti"

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

miMaO has been advertising and marketing on Facebook for many years. And miMaO has placed 113 of ads on the Facebook platform in the last month. In the past few years,miMaO has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for miMaO on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for miMaO. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from miMaO.

BigSpy

1.miMaO Top 3 Ads Basic Understanding

   top1  top2  top3
Name  miMaO  miMaO  miMaO
Page Categories  Clothing (Brand)  Clothing (Brand)  Clothing (Brand)
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  shopify  N/A

miMaO Marketing Objectives Analysis: 

miMaO has been operating in Clothing (Brand) for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. miMaO best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.miMaO Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  MiMaO  ESCARPIN URBAN miMaO 
Ad Copy Text  no setting  Semelle intérieure avec goutte ultra confort gel, qui nous offre un maximum de confort, et de l'imm...  no setting
Link Description  Shop online de calzado para mujer 100% piel, 100% made in Spain. Zapatos fabricados y diseñados..."Con mucho mimo para ti"  N/A  N/A
Website Link  www.facebook.com  eu.mimaostyle.com  www.facebook.com
CTA  LIKE_PAGE  SHOP_NOW  LIKE_PAGE
Text Word Count 0  139  0
Like 62  289  1946

miMaO Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. miMaO Top 1 ads got 62 likes. miMaO uses a sentence with the finishing touch title: “MiMaO”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. miMaO shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LIKE_PAGE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. miMaO should continue to optimize the ad content.

3.miMaO Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Video
Ad Time   2020-06-17-2020-06-19  2020-06-04-2020-06-13  2020-05-04-2020-06-03
Landing Page Link  https://www.facebook.com/198898763152/posts/10158069523493153/  https://eu.mimaostyle.com/   https://www.facebook.com/mimaoonline/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by miMaO are successful.

miMaO Creative Analysis: 

miMaO placed a Image ad in 2020-06-17-2020-06-19, and got 62 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.miMaO Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Tunisia  Belgium  Tunisia,Georgia
Language  Spanish  German  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

miMaO has the best conversion in Tunisia, and can advertise more in Tunisia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.miMaO Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-17-2020-06-19  2020-06-04-2020-06-13  2020-05-04-2020-06-03
During  3 days  10 days 31 days 
Like  62  289  1946
Share  0  36  159
Comment  0  11  93

Advertising effectiveness is a direct manifestation of advertising. miMaO ‘s Top 1 ad received 62 likes, 0 shares, 0 comments in just 3 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for miMaO, helping miMaO to grasp the ad data more clearly.