Top Ads on miBaby

miBaby Background Introduction: - Das Portal rund ums Shopping fürs Baby! Wir helfen Schwangeren und Eltern von Babys und Kleinkindern mit Angebote und nützlichen Tipps.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

miBaby has been advertising and marketing on Facebook for many years. And miBaby has placed 124 of ads on the Facebook platform in the last month. In the past few years,miBaby has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for miBaby on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for miBaby. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from miBaby.


1.miBaby Top 3 Ads Basic Understanding

   top1  top2  top3
Name  miBaby  miBaby  miBaby
Page Categories  Baby & Children's Clothing Store  Baby & Children's Clothing Store  Baby & Children's Clothing Store
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

miBaby Marketing Objectives Analysis: 

miBaby has been operating in Baby & Children's Clothing Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. miBaby best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.miBaby Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Jetzt H&M Gutschein gewinnen!  8 Tipps, die jede Schwangere kennen muss Jetzt KitchenAid Küchenmaschine in Deiner Lieblingsfarbe gewinnen! 
Ad Copy Text  -  Diese Tipps kennt wirklich nicht jeder, sollte es aber...  ❣️ Mamas aufgepasst! Wir haben Dein Geschenk für die Zeit zu Hause! ⏰KitchenAid gewinnen⏰ G...
Link Description  Die besten Shopping-Tipps für Schwangere und Mamis: Täglich, clever, passend für Dich. Erhalte clevere Tipps zu Sales und Rabatten sowie Geheimtipps für Dich und Dein Baby. Mach mit bei spannenden Gewinnspielen und Produkttests.  So genial!  Die besten Shopping-Tipps für Schwangere und Mamis: Täglich, clever, passend für Dich. Erhalte clevere Tipps zu Sales und Rabatten sowie Geheimtipps für Dich und Dein Baby. Mach mit bei spannenden Gewinnspielen und Produkttests.
Website Link
Text Word Count 115  58  360
Like 206  80  160

miBaby Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. miBaby Top 1 ads got 206 likes. miBaby uses a sentence with the finishing touch title: “Jetzt H&M Gutschein gewinnen!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. miBaby shared 115 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. miBaby should continue to optimize the ad content.

3.miBaby Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-05-04-2020-06-13  2020-03-29-2020-05-25  2020-04-22-2020-05-20
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by miBaby are successful.

miBaby Creative Analysis: 

miBaby placed a Image ad in 2020-05-04-2020-06-13, and got 206 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.miBaby Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Pakistan  N/A  Germany
Language  German  Italian  German

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

miBaby has the best conversion in Pakistan, and can advertise more in Pakistan in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.miBaby Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-04-2020-06-13  2020-03-29-2020-05-25  2020-04-22-2020-05-20
During  41 days  58 days 29 days 
Like  206  80  160
Share  11  18  5
Comment  16  22  14

Advertising effectiveness is a direct manifestation of advertising. miBaby ‘s Top 1 ad received 206 likes, 11 shares, 16 comments in just 41 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for miBaby, helping miBaby to grasp the ad data more clearly.