Top Ads on kykNET

kykNET Background Introduction:

kykNET Premium is ’n topgehalte-televisiekanaal wat kykers boei met inspirerende stories en skitterende vermaak in elke genre.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

kykNET has been advertising and marketing on Facebook for many years. And kykNET has placed 71 of ads on the Facebook platform in the last month. In the past few years,kykNET has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for kykNET on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for kykNET. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from kykNET.

BigSpy

1.kykNET Top 3 Ads Basic Understanding

   top1  top2  top3
Name  kykNET  kykNET  kykNET
Page Categories  TV Show  TV Show  TV Show
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

kykNET Marketing Objectives Analysis: 

kykNET has been operating in TV Show for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. kykNET best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.kykNET Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Lea se tyd in Chile – Republiek van Zoid Afrika 5  Terugskou: 10 Junie 2020 – kykNET Verslag in Gesprek Veels te gemaklik – Republiek van Zoid Afrika 5 
Ad Copy Text  #kykNETRZA: Ons wens ons kon Spaans praat, Lea Vivier... Karen Zoid Trix Vivier Richard van der We...  #kykNETInGesprek: ️️ Lourensa Eckard gesels oor die hoogtepunte van hierdie week se uitsending v...  Loer hier na een van ons gunsteling oomblikke vanuit die #kykNETRZA bank in vandeesweek se episode m...
Link Description  Het julle geweet dat Lea Vivier vlot Spaans kan praat?  Lourensa gesels oor die hoogtepunte van hierdie week se uitsending van KN Verslag in Gesprek.  Gaste Neels van Jaarsveld en Beer Adriaanse raak gemaklik op die #kykNETRZA bank. #stayhome, #withme, #kykNET
Website Link  kyknet.dstv.com  kyknet.dstv.com  kyknet.dstv.com
CTA      
Text Word Count 108  126  168
Like 135  28  80

kykNET Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. kykNET Top 1 ads got 135 likes. kykNET uses a sentence with the finishing touch title: “Lea se tyd in Chile – Republiek van Zoid Afrika 5”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. kykNET shared 108 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. kykNET should continue to optimize the ad content.

3.kykNET Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-12-2020-06-14  2020-06-10-2020-06-12  2020-05-01-2020-05-02
Landing Page Link  https://kyknet.dstv.com/program/republiek-van-zoid-afrika/lea-se-tyd-in-chile-republiek-van-zoid-afrika-5/video?utm_source=mn_social&utm_medium=cpc&utm_campaign=2020_kyknet_website_traffic_cv&utm_term=facebook_video_republiekvanzoidafrika&utm_content=int_mn_ctd2020_Q2  https://kyknet.dstv.com/program/kyknet-verslag-in-gesprek-s03/terugskou-10-junie-2020-kyknet-verslag-in-gesprek/video?utm_source=mn_social&utm_medium=cpc&utm_campaign=2020_kyknet_website_traffic_cv&utm_term=facebook_video_knverslagingesprek&utm_content=int_mn_ctd2020_Q2   https://kyknet.dstv.com/program/republiek-van-zoid-afrika/veels-te-gemaklik-republiek-van-zoid-afrika-5/video?utm_source=mn_social&utm_medium=cpc&utm_campaign=2020_kyknet_website_traffic_cv&utm_term=facebook_video_republiekvanzoidafrika&utm_content=int_mn_ctd2020_Q2

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by kykNET are successful.

kykNET Creative Analysis: 

kykNET placed a Image ad in 2020-06-12-2020-06-14, and got 135 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.kykNET Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  Dutch  N/A  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

kykNET has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.kykNET Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-12-2020-06-14  2020-06-10-2020-06-12  2020-05-01-2020-05-02
During  3 days  3 days 2 days 
Like  135  28  80
Share  4  0  5
Comment  7  2  1

Advertising effectiveness is a direct manifestation of advertising. kykNET ‘s Top 1 ad received 135 likes, 4 shares, 7 comments in just 3 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for kykNET, helping kykNET to grasp the ad data more clearly.