Top Ads on irisDating

irisDating Background Introduction:

We’re about to change dating forever!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

irisDating has been advertising and marketing on Facebook for many years. And irisDating has placed 142 of ads on the Facebook platform in the last month. In the past few years,irisDating has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for irisDating on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for irisDating. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from irisDating.

BigSpy

1.irisDating Top 3 Ads Basic Understanding

   top1  top2  top3
Name  irisDating  irisDating  irisDating
Page Categories  Other  Other  Other
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

irisDating Marketing Objectives Analysis: 

irisDating has been operating in Other for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. irisDating best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.irisDating Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Browse 100% Verified Matches ages 18-21 ❤️ ➡️  Browse 100% Verified Matches ages 18-21 ❤️ ➡️ Browse 100% Verified Matches ages 18-21 ❤️ ➡️ 
Ad Copy Text  no setting  no setting  no setting
Link Description  ‎Are you tired of swiping hundreds of profiles and not finding whom you're looking for? Are you fed up with your crushes not replying to your messages? So were we. Meeting people online can be frustrating. That’s why we created iris – a dating app with a unique feature. Iris employs machine le...  ‎Are you tired of swiping hundreds of profiles and not finding whom you're looking for? Are you fed up with your crushes not replying to your messages? So were we. Meeting people online can be frustrating. That’s why we created iris – a dating app with a unique feature. Iris employs machine le...  ‎Are you tired of swiping hundreds of profiles and not finding whom you're looking for? Are you fed up with your crushes not replying to your messages? So were we. Meeting people online can be frustrating. That’s why we created iris – a dating app with a unique feature. Iris employs machine le...
Website Link  itunes.apple.com  itunes.apple.com  itunes.apple.com
CTA  INSTALL_MOBILE_APP  INSTALL_MOBILE_APP  INSTALL_MOBILE_APP
Text Word Count 0  0  0
Like 0  0  0

irisDating Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. irisDating Top 1 ads got 0 likes. irisDating uses a sentence with the finishing touch title: “Browse 100% Verified Matches ages 18-21 ❤️ ➡️”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. irisDating shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is INSTALL_MOBILE_APP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. irisDating should continue to optimize the ad content.

3.irisDating Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-03-24-2020-04-28  2020-03-24-2020-04-28  2020-03-24-2020-04-28
Landing Page Link  https://itunes.apple.com/app/id1446249319  https://itunes.apple.com/app/id1446249319   https://itunes.apple.com/app/id1446249319

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by irisDating are successful.

irisDating Creative Analysis: 

irisDating placed a Image ad in 2020-03-24-2020-04-28, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.irisDating Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

irisDating has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.irisDating Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-03-24-2020-04-28  2020-03-24-2020-04-28  2020-03-24-2020-04-28
During  36 days  36 days 36 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. irisDating ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 36 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for irisDating, helping irisDating to grasp the ad data more clearly.