Top Ads on ipiwo.pl

ipiwo.pl Background Introduction:

Dostarczamy wybrane przez Ciebie piwa rzemieślnicze, kraftowe i regionalne do sklepów w Twojej okolicy.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

ipiwo.pl has been advertising and marketing on Facebook for many years. And ipiwo.pl has placed 3 of ads on the Facebook platform in the last month. In the past few years,ipiwo.pl has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for ipiwo.pl on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for ipiwo.pl. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from ipiwo.pl.

BigSpy

1.ipiwo.pl Top 3 Ads Basic Understanding

   top1  top2  top3
Name  ipiwo.pl  ipiwo.pl  ipiwo.pl
Page Categories  Homebrew Supply Store  Homebrew Supply Store  Other
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  wordpress  N/A

ipiwo.pl Marketing Objectives Analysis: 

ipiwo.pl has been operating in Homebrew Supply Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. ipiwo.pl best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.ipiwo.pl Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  ipiwo.pl – Piwo kraftowe i rzemieślnicze – Sklep online  Dostarczamy pod same drzwi! ipiwo.pl 
Ad Copy Text  Pierwszy raz u nas? Skorzystaj z promocyjnego kodu TENPIERWSZYRAZ i zdoądź zniżkę 10% na CAŁY s...  Ale wygoda! Wejdź na stronę, wybierz swoje ulubione krafty, a my je doręczymy. Każdy znajdzie ra...  #koronawirus nie odpuszcza, więc my też się nie dajemy! Kto ma ochotę na małą imprezę zamkn...
Link Description  Twój sklep online piwa rzemieślniczego i kraftowego. Sprawdź naszą rozległą ofertę browarów. Dostarczamy pod same drzwi. Zobacz jakie to łatwe!  Twój sklep online piwa rzemieślniczego i kraftowego. Sprawdź naszą rozległą ofertę browarów. Dostarczamy pod same drzwi. Zobacz jakie to łatwe!  Homebrew Supply Store
Website Link  www.ipiwo.pl  ipiwo.pl  www.facebook.com
CTA  SHOP_NOW  SHOP_NOW  MESSAGE_PAGE
Text Word Count 171  228  395
Like 26  8  55

ipiwo.pl Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. ipiwo.pl Top 1 ads got 26 likes. ipiwo.pl uses a sentence with the finishing touch title: “ipiwo.pl – Piwo kraftowe i rzemieślnicze – Sklep online”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. ipiwo.pl shared 171 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. ipiwo.pl should continue to optimize the ad content.

3.ipiwo.pl Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-07-2020-06-11  2020-05-04-2020-06-03  2020-04-08-2020-04-08
Landing Page Link  https://ipiwo.pl/  https://ipiwo.pl/?v=9b7d173b068d   https://www.facebook.com/ipiwopl/?refid=28&_ft_=adid.6160904359434:qid.6813270880851597543:mf_story_key.-3190992809681357919:is_sponsored.1:ei.AI@AQIFTEqsTwRXq8DarOU2Z3xXalj0lYg64yMDl-PYM5H4zbwG3NljeiAeQhiVW7xqb0nz2TCvAPyjvIn46LwvK_yu:og_action_id.2616288595362237:top_level_post_id.2616288582028905:content_owner_id_new.2242755216048912:call_to_action_type.MESSAGE_PAGE:page_id.2242755216048912:src.22:photo_id.2616274948696935:story_location.5:story_attachment_style.photo:view_time.1586338166:tagged_locations.106085842755444:filter.h_nor:tds_flgs.3:actrs.2242755216048912:page_insights.%7B%222242755216048912%22:%7B%22page_id%22:2242755216048912,%22actor_id%22:2242755216048912,%22dm%22:%7B%22isShare%22:0,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1585909066,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B2616288582028905%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:2242755216048912,%22page_id%22:2242755216048912,%22post_id%22:2616288582028905,%22role%22:1,%22share_id%22:0%7D%5D%7D,%22106085842755444%22:%7B%22page_id%22:106085842755444,%22actor_id%22:2242755216048912,%22dm%22:%7B%22isShare%22:0,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22role%22:4,%22sl%22:5%7D%7D&__tn__=C-R

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by ipiwo.pl are successful.

ipiwo.pl Creative Analysis: 

ipiwo.pl placed a Image ad in 2020-06-07-2020-06-11, and got 26 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.ipiwo.pl Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Poland  Poland  Poland
Language  Polish  Polish  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

ipiwo.pl has the best conversion in Poland, and can advertise more in Poland in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.ipiwo.pl Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-07-2020-06-11  2020-05-04-2020-06-03  2020-04-08-2020-04-08
During  5 days  31 days 1 days 
Like  26  8  55
Share  1  2  14
Comment  1  0  16

Advertising effectiveness is a direct manifestation of advertising. ipiwo.pl ‘s Top 1 ad received 26 likes, 1 shares, 1 comments in just 5 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for ipiwo.pl, helping ipiwo.pl to grasp the ad data more clearly.