Top Ads on eKupi.ba

eKupi.ba Background Introduction:

eKupi je najveća regionalna internet trgovina. Uštedite vrijeme i novac jer niko nema tako dobre cijene.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

eKupi.ba has been advertising and marketing on Facebook for many years. And eKupi.ba has placed 61 of ads on the Facebook platform in the last month. In the past few years,eKupi.ba has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for eKupi.ba on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for eKupi.ba. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from eKupi.ba.

BigSpy

1.eKupi.ba Top 3 Ads Basic Understanding

   top1  top2  top3
Name  eKupi.ba  eKupi.ba  eKupi.ba
Page Categories  Shopping & Retail  Shopping & Retail  Shopping & Retail
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

eKupi.ba Marketing Objectives Analysis: 

eKupi.ba has been operating in Shopping & Retail for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. eKupi.ba best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.eKupi.ba Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Pogledajte ponudu  Iskoristi popuste do 30 % Televizori 15% popusta 
Ad Copy Text  Dame, jeste li spremne za novost u našoj ponudi? Od sada naručite TOP brandove šminke ravno na v...  U tijeku je festival poopusta do 30% na najpopularnije pametne telefone. Iskoristi super priliku i ...  15% popusta na 15 vrhunskih pametnih modela televizora - za svačiji ukus i budžet! Istraži ponud...
Link Description  Novo na eKupi!  Ista cijena na 12 rata!  Platite i karticama na rate!
Website Link  www.ekupi.ba  www.ekupi.ba  www.ekupi.ba
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 112  108  119
Like 35  104  128

eKupi.ba Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. eKupi.ba Top 1 ads got 35 likes. eKupi.ba uses a sentence with the finishing touch title: “Pogledajte ponudu”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. eKupi.ba shared 112 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. eKupi.ba should continue to optimize the ad content.

3.eKupi.ba Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-08-2020-06-18  2020-06-04-2020-06-17  2020-06-03-2020-06-16
Landing Page Link  https://www.ekupi.ba/Make-up-g12012.aspx?utm_source=facebook&utm_medium=fb_cpc&utm_campaign=LS_drogerija-Make-up_09-06_1_2  https://www.ekupi.ba/Mobiteli---mjesecna-akcija-g31309.aspx?utm_source=facebook&utm_medium=fb_boost&utm_campaign=IT_mobiteli-Festival-mobitela_03-06_1_2   https://www.ekupi.ba/Televizori-mjesecna-akcija-g30933.aspx?utm_source=facebook&utm_medium=fb_boost&utm_campaign=IT_televizori-15-dana_03-06_1_2&fbclid=IwAR1MX2X5V9BABGss4gUvkplVHL0C3hLHMBoX8XddMCS5r2eT0cP85TEXX_8

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by eKupi.ba are successful.

eKupi.ba Creative Analysis: 

eKupi.ba placed a Image ad in 2020-06-08-2020-06-18, and got 35 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.eKupi.ba Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Bosnia Hercegovina  Slovenia,Bosnia Hercegovina  Bosnia Hercegovina
Language  Croatian  Croatian  Croatian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

eKupi.ba has the best conversion in Bosnia Hercegovina, and can advertise more in Bosnia Hercegovina in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.eKupi.ba Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-08-2020-06-18  2020-06-04-2020-06-17  2020-06-03-2020-06-16
During  11 days  14 days 14 days 
Like  35  104  128
Share  6  2  1
Comment  3  3  4

Advertising effectiveness is a direct manifestation of advertising. eKupi.ba ‘s Top 1 ad received 35 likes, 6 shares, 3 comments in just 11 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for eKupi.ba, helping eKupi.ba to grasp the ad data more clearly.