Top Ads on eColon
eColon Background Introduction:
eColón es una compañía de seguros simple, accesible y 100% digital. Además es la primer Insurtech Argentina en incorporar inteligencia artificial al mundo de seguros: Julieta Bot, te ayudará a elegir el seguro que más te conviene.
eColon has been advertising and marketing on Facebook for many years. And eColon has placed 96 of ads on the Facebook platform in the last month. In the past few years,eColon has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for eColon on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for eColon. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from eColon.
1.eColon Top 3 Ads Basic Understanding
|Page Categories||App Page||App Page||App Page|
eColon Marketing Objectives Analysis:
eColon has been operating in App Page for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. eColon best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.eColon Top 3 Ads Content Display
|Ad Headline||Pagá MENOS de $2000||Pagá por TODO $200 x Mes||N/A|
|Ad Copy Text||no setting||no setting||no setting|
|Link Description||¿Qué estás esperando?||¿Qué estás esperando?||N/A|
|Text Word Count||0||0||0|
eColon Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. eColon Top 1 ads got 0 likes. eColon uses a sentence with the finishing touch title: “Pagá MENOS de $2000 ”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. eColon shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. eColon should continue to optimize the ad content.
3.eColon Top 3 Ads Creative Selection
|Landing Page Link||https://ecolon.com.ar/seguro-de-salud-familiar/?utm_source=facebook&utm_medium=cpc&utm_campaign=Salud_Farmacia_Cuidado_Personal&utm_term=seguro_salud&utm_content=fase1||https://ecolon.com.ar/contrata-las-asistencias-mas-completa-para-vos-tu-moto-hogar-bonificado/?utm_source=facebook&utm_medium=cpc&utm_campaign=Asistencias_Landing_Combo&utm_term=asistencias_moto&utm_content=anuncio_azul||https://ecolon.com.ar/asegura-tu-moto-precio-robo-asistencias/?utm_source=facebook&utm_medium=cpc&utm_campaign=Landing_Cerveza_Motos&utm_term=seguro_moto&utm_content=abril2020|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by eColon are successful.
eColon Creative Analysis:
eColon placed a Image ad in 2020-06-17-2020-06-20, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.eColon Top 3 Ads Audience Analysis:
eColon has the best conversion in Argentina, and can advertise more in Argentina in the future.
5.eColon Top 3 Ads Performance Display
|During||4 days||19 days||62 days|
Advertising effectiveness is a direct manifestation of advertising. eColon ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 4 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for eColon, helping eColon to grasp the ad data more clearly.