Top Ads on dekantā

dekantā Background Introduction:

The world's foremost online retailer of Japanese whisky, other Japanese spirits, and now Japanese wine from the dekantā cellar. Delivering worldwide.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

dekantā has been advertising and marketing on Facebook for many years. And dekantā has placed 50 of ads on the Facebook platform in the last month. In the past few years,dekantā has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for dekantā on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for dekantā. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from dekantā.

BigSpy

1.dekantā Top 3 Ads Basic Understanding

   top1  top2  top3
Name  dekantā  dekantā  dekantā
Page Categories  Wine/Spirits  Wine/Spirits  Wine/Spirits
Marketing Objectives Other  Other  Other
ECommerce Softwares  woocommerce  woocommerce  woocommerce

dekantā Marketing Objectives Analysis: 

dekantā has been operating in Wine/Spirits for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. dekantā best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.dekantā Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  N/A  dekantā Hibiki Blender's Choice Japanese Whisky. Delivered To Your Home. 
Ad Copy Text  no setting  no setting  no setting
Link Description  N/A  N/A  Experience the latest Japanese Whisky releases before everybody else.
Website Link  www.dekanta.com  www.dekanta.com  dekanta.com
CTA  SHOP_NOW    SHOP_NOW
Text Word Count 0  0  0
Like 0  0  0

dekantā Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. dekantā Top 1 ads got 0 likes. dekantā uses a sentence with the finishing touch title: “N/A”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. dekantā shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. dekantā should continue to optimize the ad content.

3.dekantā Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Carousel  Image
Ad Time   2018-08-20-2020-06-15  2018-08-20-2020-06-15  2018-12-12-2020-06-15
Landing Page Link  https://www.dekanta.com/store/  https://www.dekanta.com/store/   https://dekanta.com/store/hibiki-blenders-choice/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by dekantā are successful.

dekantā Creative Analysis: 

dekantā placed a Carousel ad in 2018-08-20-2020-06-15, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.dekantā Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  Australia  Singapore
Language  English  Latvian  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

dekantā has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.dekantā Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2018-08-20-2020-06-15  2018-08-20-2020-06-15  2018-12-12-2020-06-15
During  666 days  666 days 552 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. dekantā ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 666 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for dekantā, helping dekantā to grasp the ad data more clearly.