Top Ads on byRavn

byRavn Background Introduction:

Hos byRavn designar och producerar vi produkter i skinn. Vi tillverkar nyckelringar med personligt tryck, handtag skräddarsydda enligt önskade mått och mycket annat.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

byRavn has been advertising and marketing on Facebook for many years. And byRavn has placed 92 of ads on the Facebook platform in the last month. In the past few years,byRavn has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for byRavn on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for byRavn. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from byRavn.

BigSpy

1.byRavn Top 3 Ads Basic Understanding

   top1  top2  top3
Name  byRavn  byRavn  byRavn
Page Categories  Home Decor  Home Decor  Home Decor
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

byRavn Marketing Objectives Analysis: 

byRavn has been operating in Home Decor for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. byRavn best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.byRavn Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Se våra placeringskort här  N/A N/A 
Ad Copy Text  no setting  no setting  no setting
Link Description  Unika placeringskort i form av nyckelringar i läder med gästens namn på. Det perfekta minnet från en trevlig fest.  N/A  N/A
Website Link  byravn.se  byravn.se  byravn.se
CTA  SHOP_NOW  SHOP_NOW  WATCH_MORE
Text Word Count 0  0  0
Like 0  0  0

byRavn Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. byRavn Top 1 ads got 0 likes. byRavn uses a sentence with the finishing touch title: “Se våra placeringskort här”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. byRavn shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. byRavn should continue to optimize the ad content.

3.byRavn Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Others  Others
Ad Time   2020-03-11-2020-06-05  2020-03-11-2020-06-05  2020-03-20-2020-06-05
Landing Page Link  https://byravn.se/collections/placeringskort-i-lader/products/placeringskort  https://byravn.se/collections/placeringskort-i-lader/products/placeringskort   https://byravn.se/collections/placeringskort-i-lader/products/testa-placeringskort

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by byRavn are successful.

byRavn Creative Analysis: 

byRavn placed a Image ad in 2020-03-11-2020-06-05, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.byRavn Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Sweden  Sweden  Sweden
Language  Swedish  French  French

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

byRavn has the best conversion in Sweden, and can advertise more in Sweden in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.byRavn Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-03-11-2020-06-05  2020-03-11-2020-06-05  2020-03-20-2020-06-05
During  87 days  87 days 78 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. byRavn ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 87 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for byRavn, helping byRavn to grasp the ad data more clearly.