Top Ads on ZooCraft: Animal Family

ZooCraft: Animal Family Background Introduction:

As a Zoo Keeper, you’re handed the keys to a run-down zoo, what will you do? ZooCraft lets you build your own unique zoo, breed cute animal babies and discover new species by making genetic experiments.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

ZooCraft: Animal Family has been advertising and marketing on Facebook for many years. And ZooCraft: Animal Family has placed 166 of ads on the Facebook platform in the last month. In the past few years,ZooCraft: Animal Family has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for ZooCraft: Animal Family on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for ZooCraft: Animal Family. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from ZooCraft: Animal Family.


1.ZooCraft: Animal Family Top 3 Ads Basic Understanding

   top1  top2  top3
Name  ZooCraft: Animal Family  ZooCraft: Animal Family  ZooCraft: Animal Family
Page Categories  Video Game  Video Game  Video Game
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

ZooCraft: Animal Family Marketing Objectives Analysis: 

ZooCraft: Animal Family has been operating in Video Game for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. ZooCraft: Animal Family best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.ZooCraft: Animal Family Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Build your unique Zoo!​  Build your unique Zoo!​ Build your unique Zoo!​ 
Ad Copy Text  Play for free NOW! Breed cute baby animals , discover new species ????, build habitats, attractions...  Play for free NOW! Breed cute baby animals , discover new species ????, build habitats, attractions...  Play for free NOW! Breed cute baby animals , discover new species ????, build habitats, attractions...
Link Description  N/A  N/A  N/A
Website Link
Text Word Count 132  132  132
Like 23  8  3

ZooCraft: Animal Family Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. ZooCraft: Animal Family Top 1 ads got 23 likes. ZooCraft: Animal Family uses a sentence with the finishing touch title: “Build your unique Zoo!​”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. ZooCraft: Animal Family shared 132 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is PLAY_GAME.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. ZooCraft: Animal Family should continue to optimize the ad content.

3.ZooCraft: Animal Family Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-17-2020-06-19  2020-06-02-2020-06-02  2020-06-02-2020-06-02
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by ZooCraft: Animal Family are successful.

ZooCraft: Animal Family Creative Analysis: 

ZooCraft: Animal Family placed a Image ad in 2020-06-17-2020-06-19, and got 23 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.ZooCraft: Animal Family Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Egypt  Egypt  Egypt
Language  French  French  French

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

ZooCraft: Animal Family has the best conversion in Egypt, and can advertise more in Egypt in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.ZooCraft: Animal Family Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-17-2020-06-19  2020-06-02-2020-06-02  2020-06-02-2020-06-02
During  3 days  1 days 1 days 
Like  23  8  3
Share  1  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. ZooCraft: Animal Family ‘s Top 1 ad received 23 likes, 1 shares, 0 comments in just 3 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for ZooCraft: Animal Family, helping ZooCraft: Animal Family to grasp the ad data more clearly.