Top Ads on Zoo des 3 Vallées

Zoo des 3 Vallées Background Introduction:

Rencontre intime avec la faune. 58 hectares de randonnées pédestres, un cadre préservé, aires de pique-nique. un des plus vastes zoo du sud ouest

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Zoo des 3 Vallées has been advertising and marketing on Facebook for many years. And Zoo des 3 Vallées has placed 7 of ads on the Facebook platform in the last month. In the past few years,Zoo des 3 Vallées has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Zoo des 3 Vallées on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Zoo des 3 Vallées. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Zoo des 3 Vallées.


1.Zoo des 3 Vallées Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Zoo des 3 Vallées  Zoo des 3 Vallées  Zoo des 3 Vallées
Page Categories  Petting Zoo  Petting Zoo  Petting Zoo
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Zoo des 3 Vallées Marketing Objectives Analysis: 

Zoo des 3 Vallées has been operating in Petting Zoo for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Zoo des 3 Vallées best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Zoo des 3 Vallées Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Tarn : une panthère nébuleuse fait son entrée au Zoo des 3 Vallées  Zoo des 3 Vallées la toilette de samba le tigre blanc 
Link Description  Une nouvelle pensionnaire vient de prendre ses quartiers au zoo des 3 vallées à Montredon-Labessonnié dans le Tarn : une panthère nébuleuse. De petite taille, l'animal présente un pelage bien particulier. Elle sera visible pour le public dès ce mercredi 20 mars.   Pâques au zoo ! Dimanche 21 avril, une chasse aux œufs de pâques est organisée ! A cette occasion, l'entrée sera gratuite pour les enfants (moins de 12 ans) qui amèneront une décoration de pâques.  N/A
Website Link
Text Word Count 181  0  81
Like 190  0  165

Zoo des 3 Vallées Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Zoo des 3 Vallées Top 1 ads got 190 likes. Zoo des 3 Vallées uses a sentence with the finishing touch title: “Tarn : une panthère nébuleuse fait son entrée au Zoo des 3 Vallées”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Zoo des 3 Vallées shared 181 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Zoo des 3 Vallées should continue to optimize the ad content.

3.Zoo des 3 Vallées Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Video
Ad Time   2019-03-22-2019-04-23  2019-04-09-2019-04-23  2019-04-03-2019-04-23
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Zoo des 3 Vallées are successful.

Zoo des 3 Vallées Creative Analysis: 

Zoo des 3 Vallées placed a Image ad in 2019-03-22-2019-04-23, and got 190 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Zoo des 3 Vallées Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  France  France  France
Language  French  French  French

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Zoo des 3 Vallées has the best conversion in France, and can advertise more in France in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Zoo des 3 Vallées Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-03-22-2019-04-23  2019-04-09-2019-04-23  2019-04-03-2019-04-23
During  33 days  15 days 21 days 
Like  190  0  165
Share  50  0  74
Comment  10  0  20

Advertising effectiveness is a direct manifestation of advertising. Zoo des 3 Vallées ‘s Top 1 ad received 190 likes, 50 shares, 10 comments in just 33 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Zoo des 3 Vallées, helping Zoo des 3 Vallées to grasp the ad data more clearly.