Top Ads on Zoo de Granby

Zoo de Granby Background Introduction:

Le Zoo de Granby; 4 activités, 1 destination!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Zoo de Granby has been advertising and marketing on Facebook for many years. And Zoo de Granby has placed 8 of ads on the Facebook platform in the last month. In the past few years,Zoo de Granby has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Zoo de Granby on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Zoo de Granby. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Zoo de Granby.


1.Zoo de Granby Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Zoo de Granby  Zoo de Granby  Zoo de Granby
Page Categories  Petting Zoo  Petting Zoo  Petting Zoo
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Zoo de Granby Marketing Objectives Analysis: 

Zoo de Granby has been operating in Petting Zoo for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Zoo de Granby best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Zoo de Granby Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  2 jours fous au zoo  C'est le printemps au zoo Jusqu'au 12 mai! 
Ad Copy Text  2 jours pour tout voir! Les dinos, les animaux, les manèges et les glissades d'eau vous attendent. ...  Découvrez le zoo en mode printemps tous les week-ends jusqu'au 12 mai et testez vos connaissances a...  Admirez les animaux exotiques, dont les tigres de l’Amour, les girafes, les zèbres et les éléph...
Link Description  Découvrez nos 4 parcs!  Le Zoo de Granby est l'un des zoos les plus importants du Canada et du nord-est de l’Amérique du Nord. Destination touristique incontournable des Cantons de l'Est, il présente près de 1500 animaux répartis en plus de 225 espèces.  Le Zoo de Granby est l'un des zoos les plus importants du Canada et du nord-est de l’Amérique du Nord. Destination touristique incontournable des Cantons de l'Est, il présente près de 1500 animaux répartis en plus de 225 espèces.
Website Link
Text Word Count 125  117  124
Like 536  5  49

Zoo de Granby Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Zoo de Granby Top 1 ads got 536 likes. Zoo de Granby uses a sentence with the finishing touch title: “2 jours fous au zoo”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Zoo de Granby shared 125 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Zoo de Granby should continue to optimize the ad content.

3.Zoo de Granby Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2019-06-13-2019-07-14  2019-04-01-2019-04-25  2019-04-01-2019-04-25
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Zoo de Granby are successful.

Zoo de Granby Creative Analysis: 

Zoo de Granby placed a Image ad in 2019-06-13-2019-07-14, and got 536 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Zoo de Granby Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Canada  Canada  Canada
Language  French  French  French

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Zoo de Granby has the best conversion in Canada, and can advertise more in Canada in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Zoo de Granby Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-06-13-2019-07-14  2019-04-01-2019-04-25  2019-04-01-2019-04-25
During  32 days  25 days 25 days 
Like  536  5  49
Share  309  0  13
Comment  415  0  17

Advertising effectiveness is a direct manifestation of advertising. Zoo de Granby ‘s Top 1 ad received 536 likes, 309 shares, 415 comments in just 32 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Zoo de Granby, helping Zoo de Granby to grasp the ad data more clearly.