Top Ads on Znak Horyzont

Znak Horyzont Background Introduction:

Strona poświęcona książkom wydawanym przez Znak Horyzont. #ZnakHoryzont

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Znak Horyzont has been advertising and marketing on Facebook for many years. And Znak Horyzont has placed 48 of ads on the Facebook platform in the last month. In the past few years,Znak Horyzont has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Znak Horyzont on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Znak Horyzont. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Znak Horyzont.

BigSpy

1.Znak Horyzont Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Znak Horyzont  Znak Horyzont  Znak Horyzont
Page Categories  Literary Arts  Literary Arts  Literary Arts
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Znak Horyzont Marketing Objectives Analysis: 

Znak Horyzont has been operating in Literary Arts for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Znak Horyzont best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Znak Horyzont Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Wstrząsający obraz wojny  Kto przetrwa globalne starcie? Spotkanie online z Markiem Łuszczyną 
Ad Copy Text  ️ Wojna oczami zwykłego żołnierza Armii Czerwonej.  Co by było, gdyby wybuchła III Wojna Światowa? "Czerwone żniwa" to osadzona w latach 60. XX w...  Serdecznie zapraszamy na spotkanie online z Markiem Łuszczyną, autorem książki ''Igły. Polskie ...
Link Description  Dla własnych dowódców są mięsem armatnim. Dla wrogów – podludźmi. Komu szczęście dopisze, ten przeżyje na tyle długo, by uwierzyć stalinowskiej propagandzie. Będzie bezlitosny. Będzie zabijał, gwałcił, grabił. Bez różnicy – żołnierzy czy cywilów.  Książka Czerwone żniwa. Trzeci front. Tom 2 autorstwa Majka Paweł, Rusak Radosław , dostępna w Sklepie EMPIK.COM w cenie 29,99 zł . Przeczytaj recenzję Czerwone żniwa. Trzeci front. Tom 2. Zamów dostawę do dowolnego salonu i zapłać przy odbiorze!  ‏أدب‏ · ‏١٥١‏ من الأشخاص
Website Link  bit.ly  rcl.ink  www.facebook.com
CTA  LEARN_MORE  LEARN_MORE  EVENT_RSVP
Text Word Count 55  401  232
Like 65  45  20

Znak Horyzont Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Znak Horyzont Top 1 ads got 65 likes. Znak Horyzont uses a sentence with the finishing touch title: “Wstrząsający obraz wojny”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Znak Horyzont shared 55 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Znak Horyzont should continue to optimize the ad content.

3.Znak Horyzont Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-05-26-2020-06-17  2020-05-03-2020-05-21  2020-05-07-2020-05-10
Landing Page Link  https://www.empik.com/wojna-iwana-merridale-catherine,p1240664764,ksiazka-p  https://rcl.ink/cJn   https://www.facebook.com/131511477684330/posts/724720905030048/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Znak Horyzont are successful.

Znak Horyzont Creative Analysis: 

Znak Horyzont placed a Image ad in 2020-05-26-2020-06-17, and got 65 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Znak Horyzont Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Poland  Poland  Poland
Language  Polish  Polish  Arabic

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Znak Horyzont has the best conversion in Poland, and can advertise more in Poland in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Znak Horyzont Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-26-2020-06-17  2020-05-03-2020-05-21  2020-05-07-2020-05-10
During  23 days  19 days 4 days 
Like  65  45  20
Share  6  9  0
Comment  7  2  1

Advertising effectiveness is a direct manifestation of advertising. Znak Horyzont ‘s Top 1 ad received 65 likes, 6 shares, 7 comments in just 23 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Znak Horyzont, helping Znak Horyzont to grasp the ad data more clearly.