Top Ads on ZestMoney

ZestMoney Background Introduction:

Simple, fast, on-line finance, approved instantly at the checkout.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

ZestMoney has been advertising and marketing on Facebook for many years. And ZestMoney has placed 133 of ads on the Facebook platform in the last month. In the past few years,ZestMoney has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for ZestMoney on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for ZestMoney. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from ZestMoney.

BigSpy

1.ZestMoney Top 3 Ads Basic Understanding

   top1  top2  top3
Name  ZestMoney  ZestMoney  ZestMoney
Page Categories  Company  Company  Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  woocommerce  woocommerce  woocommerce

ZestMoney Marketing Objectives Analysis: 

ZestMoney has been operating in Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. ZestMoney best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.ZestMoney Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Flat 10% Cashback  RBI Moratorium Mythbuster RBI Moratorium Mythbuster 
Ad Copy Text  no setting  #RBIMoratorium | From the time RBI announced the moratorium, we have been seeing a series of updates...  #RBIMoratorium | From the time RBI announced the moratorium, we have been seeing a series of updates...
Link Description    N/A  N/A
Website Link  youraccount.zestmoney.in  www.zestmoney.in  www.zestmoney.in
CTA  GET_OFFER  LEARN_MORE  LEARN_MORE
Text Word Count 0  181  181
Like 0  1567  329

ZestMoney Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. ZestMoney Top 1 ads got 0 likes. ZestMoney uses a sentence with the finishing touch title: “Flat 10% Cashback”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. ZestMoney shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is GET_OFFER.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. ZestMoney should continue to optimize the ad content.

3.ZestMoney Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Video
Ad Time   2020-05-14-2020-05-15  2020-04-06-2020-04-09  2020-04-03-2020-04-09
Landing Page Link  https://youraccount.zestmoney.in/authentication?utm_source=Facebook&utm_medium=%7B%7Bcampaign.name%7D%7D&utm_campaign=%7B%7Badset.name%7D%7D  https://www.zestmoney.in/rbi-moratorium-faqs/   https://www.zestmoney.in/rbi-moratorium-faqs/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by ZestMoney are successful.

ZestMoney Creative Analysis: 

ZestMoney placed a Image ad in 2020-05-14-2020-05-15, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.ZestMoney Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  India  India
Language  N/A  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

ZestMoney has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.ZestMoney Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-14-2020-05-15  2020-04-06-2020-04-09  2020-04-03-2020-04-09
During  2 days  4 days 7 days 
Like  0  1567  329
Share  0  113  29
Comment  0  294  81

Advertising effectiveness is a direct manifestation of advertising. ZestMoney ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for ZestMoney, helping ZestMoney to grasp the ad data more clearly.