Top Ads on Zero Gravity

Zero Gravity Background Introduction:

Dubai's most talked about award-winning beach club.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Zero Gravity has been advertising and marketing on Facebook for many years. And Zero Gravity has placed 183 of ads on the Facebook platform in the last month. In the past few years,Zero Gravity has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Zero Gravity on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Zero Gravity. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Zero Gravity.

BigSpy

1.Zero Gravity Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Zero Gravity  Zero Gravity  Zero Gravity
Page Categories  Furniture  Product/Service  Product/Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

Zero Gravity Marketing Objectives Analysis: 

Zero Gravity has been operating in Furniture for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Zero Gravity best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Zero Gravity Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Save up to $300  Free Shipping & Easy Returns Get 25% off today! 
Ad Copy Text  Zero-gravity recliners help relieve back and neck pain. Svago took the science of what NASA learned ...  Ready to float? Get 25% off when you buy today.  Meet Super Moon, the re-engineered beanbag for two that makes you feel like you’re floating in the...
Link Description  Free shipping  N/A  N/A
Website Link  www.svago.com  www.moonpod.co  www.moonpod.co
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 537  47  229
Like 20  25  15

Zero Gravity Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Zero Gravity Top 1 ads got 20 likes. Zero Gravity uses a sentence with the finishing touch title: “Save up to $300”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Zero Gravity shared 537 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Zero Gravity should continue to optimize the ad content.

3.Zero Gravity Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Video
Ad Time   2020-06-12-2020-06-18  2020-06-11-2020-06-17  2020-06-02-2020-06-13
Landing Page Link  https://www.svago.com/?utm_source=Facebook&utm_medium=PurchaseAd&utm_campaign=VisibleFactors_Conversions_Prospecting_AddToCart&utm_content=VisibleFactors_Conversions_Prospecting_LAL3-2018-2019Purchasers_AddToCart_CompareZeroGravity_Static2-JunePromo&fbclid=IwAR3PmZQlpbkqTJCRuR4zVgK-lnJogwjELBnFoPGu2uxjkCLAXuvT4BRw-fo  https://www.moonpod.co/products/moon-pod?utm_source=facebook&utm_medium=cpc&utm_campaign=retargeting&utm_content=23843896294450779-23845005927460779&fbclid=IwAR29op1ZJ-u8e-AWmwA1i1dfogk47yXhM-L-1bV2TWMKS9y25sX1imeNN30   https://www.moonpod.co/products/super-moon-pod?utm_source=facebook&utm_medium=cpc&utm_campaign=prospecting-test&utm_content=23844381520380779-23844944037010779&fbclid=IwAR0Iw0nFSiAYi6cD9iGv8yFt6hDYEsPHqnu0fpKVUEV4VcuH9idQ2Htx-zk

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Zero Gravity are successful.

Zero Gravity Creative Analysis: 

Zero Gravity placed a Image ad in 2020-06-12-2020-06-18, and got 20 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Zero Gravity Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Zero Gravity has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Zero Gravity Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-12-2020-06-18  2020-06-11-2020-06-17  2020-06-02-2020-06-13
During  7 days  7 days 12 days 
Like  20  25  15
Share  1  9  0
Comment  1  2  3

Advertising effectiveness is a direct manifestation of advertising. Zero Gravity ‘s Top 1 ad received 20 likes, 1 shares, 1 comments in just 7 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Zero Gravity, helping Zero Gravity to grasp the ad data more clearly.