Top Ads on Zeelool

Zeelool Background Introduction:

Zeelool provides a range of high-fashion, high-end eyewear at an affordable price. We make spectacles available to all who need them, and for the fashion forward ones to have one for every occasion.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Zeelool has been advertising and marketing on Facebook for many years. And Zeelool has placed 330 of ads on the Facebook platform in the last month. In the past few years,Zeelool has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Zeelool on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Zeelool. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Zeelool.

BigSpy

1.Zeelool Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Zeelool  Zeelool  Zeelool
Page Categories  Sunglasses & Eyewear Store  Brand  Brand
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Zeelool Marketing Objectives Analysis: 

Zeelool has been operating in Sunglasses & Eyewear Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Zeelool best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Zeelool Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  N/A  N/A which one wins your favor? 
Ad Copy Text  Buy Glasses at zeelool⬇⬇ Prescription glasses can be affordable & stylish! BUY 1, get other fra...  Buy Glasses at zeelool Prescription glasses can be affordable & stylish! BUY 1, get other frames 50...  Stylize your eyes! Buy 1, Get other frames 50% OFF‼
Link Description  N/A  N/A  $5 OFF On Orders $50
Website Link  www.zeelool.com  www.zeelool.com  www.facebook.com
CTA  SHOP_NOW  SHOP_NOW  LEARN_MORE
Text Word Count 113  107  56
Like 0  0  625

Zeelool Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Zeelool Top 1 ads got 0 likes. Zeelool uses a sentence with the finishing touch title: “N/A”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Zeelool shared 113 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Zeelool should continue to optimize the ad content.

3.Zeelool Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Carousel  Image
Ad Time   2020-04-02-2020-06-08  2020-03-11-2020-05-31  2020-04-14-2020-05-30
Landing Page Link  https://www.zeelool.com/highlights.html?utm_source=pcbm-fb8&utm_medium=highlights  https://www.zeelool.com/?utm_source=pcbm-fb2   https://www.facebook.com/zeelooloptical/?_sref_=591116171598103&refid=28&_ft_=adid.23844733649630719:qid.6832709301318711557:mf_story_key.-6676951689311856234:is_sponsored.1:ei.AI@AQIFns_PQdoFZIzFrHexYV_rJlfp1MHxhUz63ZyErZXfrneUkbasKdNIcgBZRpQ2MOxUSW3qnIJhfzFYq5khEKoL:top_level_post_id.591116168264770:content_owner_id_new.139828306726894:call_to_action_type.LEARN_MORE:page_id.139828306726894:src.22:story_location.5:story_attachment_style.rich_media_collection:view_time.1590864104:filter.h_nor:tds_flgs.3:actrs.139828306726894:page_insights.%7B%22139828306726894%22:%7B%22page_id%22:139828306726894,%22page_id_type%22:%22page%22,%22actor_id%22:139828306726894,%22dm%22:%7B%22isShare%22:1,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1586918372,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B591116168264770%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:139828306726894,%22page_id%22:139828306726894,%22post_id%22:591116168264770,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=Cl-R

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Zeelool are successful.

Zeelool Creative Analysis: 

Zeelool placed a Carousel ad in 2020-04-02-2020-06-08, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Zeelool Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Canada  Canada,Puerto Rico  N/A
Language  Romanian  Romanian  German

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Zeelool has the best conversion in Canada, and can advertise more in Canada in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Zeelool Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-02-2020-06-08  2020-03-11-2020-05-31  2020-04-14-2020-05-30
During  68 days  82 days 47 days 
Like  0  0  625
Share  0  0  98
Comment  0  0  44

Advertising effectiveness is a direct manifestation of advertising. Zeelool ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 68 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Zeelool, helping Zeelool to grasp the ad data more clearly.