Top Ads on Zara Home
Zara Home Background Introduction:
www.zarahome.com House Rules: zhme.cm/HRulesFb
Zara Home has been advertising and marketing on Facebook for many years. And Zara Home has placed 367 of ads on the Facebook platform in the last month. In the past few years,Zara Home has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for Zara Home on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Zara Home. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Zara Home.
1.Zara Home Top 3 Ads Basic Understanding
|Name||Zara Home||Zara Home||Zara Home|
|Page Categories||Home Decor||Home Decor||Home Decor|
Zara Home Marketing Objectives Analysis:
Zara Home has been operating in Home Decor for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Zara Home best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.Zara Home Top 3 Ads Content Display
|Ad Headline||Zara Home||Zara Home||Zara Home|
|Ad Copy Text||بدأت تخفيضاتنا. تسوقوا مفضلاتكم الآن||-||اكتشفوا أحدث تشكيلة لوازم السفرة، ديكور غرفة النوم وال...|
|Text Word Count||67||175||205|
Zara Home Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. Zara Home Top 1 ads got 8 likes. Zara Home uses a sentence with the finishing touch title: “Zara Home”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. Zara Home shared 67 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Zara Home should continue to optimize the ad content.
3.Zara Home Top 3 Ads Creative Selection
|Landing Page Link||https://www.zarahome.com/eg/||https://www.zarahome.com/eg/%D8%B7%D9%82%D9%85-%D8%B4%D8%B1%D8%A7%D8%B4%D9%81-%D9%85%D8%B2%D9%8A%D9%86%D8%A9-%D8%A8%D8%AA%D8%B7%D8%B1%D9%8A%D8%B2-%D8%A3%D8%B2%D9%87%D8%A7%D8%B1/%D8%B7%D9%82%D9%85-%D8%B4%D8%B1%D8%A7%D8%B4%D9%81-%D9%85%D8%B2%D9%8A%D9%86%D8%A9-%D8%A8%D8%AA%D8%B7%D8%B1%D9%8A%D8%B2-%D8%A3%D8%B2%D9%87%D8%A7%D8%B1-c1020145031p301696736.html?ct=true&fbclid=IwAR0696TA0OU_7OjZw-b39vywfHrBkz7HVpNVMkyhm2nHGXC9AAMNv8qM1IU&utm_campaign=FP-ZaraHome-EGP-FB-Conversions-AR-Carousels-Prospecting-All-Video-V2&utm_medium=cpc&utm_source=facebook||https://www.zarahome.com/eg/inspiration/%D9%85%D9%86%D8%AA%D8%AC%D8%A7%D8%AA%D9%86%D8%A7-%D8%A7%D9%84%D8%A3%D8%B3%D8%A7%D8%B3%D9%8A%D8%A9-c1020254567.html?utm_source=facebook&utm_medium=cpc&utm_campaign=FP-ZaraHome-EGP-FB-Conversions-AR-Carousels-Prospecting-All-Image-Essentials&fbclid=IwAR05nwhjT4rdQXFf1KqqDfiSqm8INw3FPgZyUJIGUnE2rppepQoVcyekltM|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Zara Home are successful.
Zara Home Creative Analysis:
Zara Home placed a Video ad in 2020-06-17-2020-06-18, and got 8 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.Zara Home Top 3 Ads Audience Analysis:
Zara Home has the best conversion in Egypt, and can advertise more in Egypt in the future.
5.Zara Home Top 3 Ads Performance Display
|During||2 days||22 days||18 days|
Advertising effectiveness is a direct manifestation of advertising. Zara Home ‘s Top 1 ad received 8 likes, 0 shares, 0 comments in just 2 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Zara Home, helping Zara Home to grasp the ad data more clearly.