Top Ads on Yalla。
Yalla。 Background Introduction:
Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.
Yalla。 has been advertising and marketing on Facebook for many years. And Yalla。 has placed 3111 of ads on the Facebook platform in the last month. In the past few years,Yalla。 has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for Yalla。 on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Yalla。. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Yalla。.
1.Yalla。 Top 3 Ads Basic Understanding
|Page Categories||Other||Video Game||Personal Blog|
Yalla。 Marketing Objectives Analysis:
Yalla。 has been operating in Other for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Yalla。 best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.Yalla。 Top 3 Ads Content Display
We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?
|Ad Headline||Yalla Moov'up ''covoiturage Maroc''||Play Games and Get New Friends!||Yalla Live|
|Ad Copy Text||هل تعلم؟ أن مجموعة Yalla Mouv'up مختلفة عن باقي المجموعات ال...||10 Seconds Meet Friends Play Game Together! PvP Online, Play Together with Friends||Free voice chat rooms|
|Link Description||4,035 members||N/A||N/A|
|Text Word Count||593||83||21|
Yalla。 Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. Yalla。 Top 1 ads got 142 likes. Yalla。 uses a sentence with the finishing touch title: “Yalla Moov'up ''covoiturage Maroc''”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. Yalla。 shared 593 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Yalla。 should continue to optimize the ad content.
3.Yalla。 Top 3 Ads Creative Selection
|Landing Page Link||https://www.facebook.com/112429286837923/posts/112471253500393/||https://itunes.apple.com/app/id1419536376||http://itunes.apple.com/app/id1091902866|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Yalla。 are successful.
Yalla。 Creative Analysis:
Yalla。 placed a Image ad in 2019-10-14-2020-06-18, and got 142 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.Yalla。 Top 3 Ads Audience Analysis:
|Country||United Kingdom||N/A||United Arab Emirates|
Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?
Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.
Yalla。 has the best conversion in United Kingdom, and can advertise more in United Kingdom in the future.
In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.
5.Yalla。 Top 3 Ads Performance Display
|During||249 days||2 days||3 days|
Advertising effectiveness is a direct manifestation of advertising. Yalla。 ‘s Top 1 ad received 142 likes, 0 shares, 3 comments in just 249 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Yalla。, helping Yalla。 to grasp the ad data more clearly.