Top Ads on Yakikai Restaurant

Yakikai Restaurant Background Introduction:

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Yakikai Restaurant has been advertising and marketing on Facebook for many years. And Yakikai Restaurant has placed 3 of ads on the Facebook platform in the last month. In the past few years,Yakikai Restaurant has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Yakikai Restaurant on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Yakikai Restaurant. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Yakikai Restaurant.

BigSpy

1.Yakikai Restaurant Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Yakikai Restaurant  Yakikai Restaurant  Yakikai Restaurant
Page Categories  Yakiniku Restaurant  Yakiniku Restaurant  Other
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Yakikai Restaurant Marketing Objectives Analysis: 

Yakikai Restaurant has been operating in Yakiniku Restaurant for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Yakikai Restaurant best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Yakikai Restaurant Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Photos from Yakikai Restaurant's post  Photos de la publication de Yakikai Restaurant Yakikai Grill & Buffet ' EAT ALL YOU CAN ' @ Tomas morato 
Ad Copy Text  ** Yakikai Delivery Service ** Craving for samgyup during these quarantine times? ???? Yakikai res...  ^^YAKIKAI DELIVERY SERVICE^^ Craving for samgyup during these quarantine times? ???? Yakikai resta...  New Korean, Japanese Fusion Restaurant ALERT Unli Grill & Buffet ' Openining Promo ' until Feb 29,...
Link Description  N/A  N/A  N/A
Website Link  www.facebook.com  www.facebook.com  www.facebook.com
CTA  MESSAGE_PAGE  MESSAGE_PAGE  
Text Word Count 863  868  393
Like 160  441  329

Yakikai Restaurant Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Yakikai Restaurant Top 1 ads got 160 likes. Yakikai Restaurant uses a sentence with the finishing touch title: “Photos from Yakikai Restaurant's post”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Yakikai Restaurant shared 863 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is MESSAGE_PAGE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Yakikai Restaurant should continue to optimize the ad content.

3.Yakikai Restaurant Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Video
Ad Time   2020-04-04-2020-04-04  2020-04-04-2020-04-04  2020-01-29-2020-02-03
Landing Page Link  https://www.facebook.com/yakikaigrill/?refid=28&_ft_=adid.6164671520507:qid.6812109314798594703:mf_story_key.8103379241867907926:is_sponsored.1:ei.AI@AQJm_yGBm7mSVd0pErSdezNyyuajArYSNm8voaOUtP3lkWvNWw-n8IP9ktT3L5YK6NQ3Y9TCLWex8VtlG7wEfc9k:top_level_post_id.251011382959995:content_owner_id_new.114853746575760:call_to_action_type.MESSAGE_PAGE:page_id.114853746575760:src.22:photo_attachments_list.%5B251008932960240,251009212960212,251009596293507,251009789626821%5D:story_location.5:story_attachment_style.album:view_time.1586067627:filter.h_nor:tds_flgs.3:actrs.114853746575760:page_insights.%7B%22114853746575760%22:%7B%22page_id%22:114853746575760,%22actor_id%22:114853746575760,%22dm%22:%7B%22isShare%22:0,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1586006353,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B251011382959995%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:114853746575760,%22page_id%22:114853746575760,%22post_id%22:251011382959995,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=~-R  https://www.facebook.com/yakikaigrill/?refid=28&_ft_=adid.6164524114307:qid.6811939222638576642:mf_story_key.8623066381626901575:is_sponsored.1:ei.AI@AQINQWhb3GnXIhbAeHJuhQGEZ62_z4eX8IKQyCh9mw4kpP8BqxP7V1JLQCR-8eA31BjxuXg-79vdBtNhz81usG_O:top_level_post_id.250409046353562:content_owner_id_new.114853746575760:call_to_action_type.MESSAGE_PAGE:page_id.114853746575760:src.22:photo_attachments_list.%5B250403303020803,250403466354120,250403779687422,250404123020721%5D:story_location.5:story_attachment_style.album:view_time.1586027858:filter.h_nor:tds_flgs.3:actrs.114853746575760:page_insights.%7B%22114853746575760%22:%7B%22page_id%22:114853746575760,%22actor_id%22:114853746575760,%22dm%22:%7B%22isShare%22:0,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1585935640,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B250409046353562%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:114853746575760,%22page_id%22:114853746575760,%22post_id%22:250409046353562,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=Cl-R   https://www.facebook.com/114853746575760/posts/194715365256264/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Yakikai Restaurant are successful.

Yakikai Restaurant Creative Analysis: 

Yakikai Restaurant placed a Image ad in 2020-04-04-2020-04-04, and got 160 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Yakikai Restaurant Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Philippines  Philippines  N/A
Language  Lithuanian  Spanish  Indonesian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Yakikai Restaurant has the best conversion in Philippines, and can advertise more in Philippines in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Yakikai Restaurant Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-04-2020-04-04  2020-04-04-2020-04-04  2020-01-29-2020-02-03
During  1 days  1 days 6 days 
Like  160  441  329
Share  57  188  187
Comment  82  244  237

Advertising effectiveness is a direct manifestation of advertising. Yakikai Restaurant ‘s Top 1 ad received 160 likes, 57 shares, 82 comments in just 1 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Yakikai Restaurant, helping Yakikai Restaurant to grasp the ad data more clearly.