Top Ads on YOVO

YOVO Background Introduction:

Die YOVO = YOung VOlunteers veranstaltet Messen um junge Engagierte und Organisationen, die solche brauchen zusammen zu bringen. Ein Datingpool für Freiwilligenarbeit. Für alle die was angehn wollen & mit ihren Interessen & Skills verändern möchten!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

YOVO has been advertising and marketing on Facebook for many years. And YOVO has placed 2 of ads on the Facebook platform in the last month. In the past few years,YOVO has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for YOVO on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for YOVO. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from YOVO.

BigSpy

1.YOVO Top 3 Ads Basic Understanding

   top1  top2  top3
Name  YOVO  YOVO  YOVO
Page Categories  Other  Video Game  -
Marketing Objectives Other  Other  -
ECommerce Softwares  wordpress  N/A  -

YOVO Marketing Objectives Analysis: 

YOVO has been operating in Other for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and -.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. YOVO best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.YOVO Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Deine Skills sind gefragt  Take me to the Desi Fun
Ad Copy Text  no setting  no setting  -
Link Description  Die Online-Messe für Young volunteers  N/A  -
Website Link  yovo2020.freiwilligenmesse.at  play.google.com  -
CTA  LEARN_MORE  INSTALL_MOBILE_APP  -
Text Word Count 0  0  -
Like 0  0  -

YOVO Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. YOVO Top 1 ads got 0 likes. YOVO uses a sentence with the finishing touch title: “Deine Skills sind gefragt”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. YOVO shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. YOVO should continue to optimize the ad content.

3.YOVO Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  -
Ad Time   2020-05-29-2020-06-21  2020-04-17-2020-04-28  -
Landing Page Link  https://yovo2020.freiwilligenmesse.at/  http://play.google.com/store/apps/details?id=com.getyovo   -

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by YOVO are successful.

YOVO Creative Analysis: 

YOVO placed a Image ad in 2020-05-29-2020-06-21, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.YOVO Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Austria  India  -
Language  German  English  -

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

YOVO has the best conversion in Austria, and can advertise more in Austria in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.YOVO Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-29-2020-06-21  2020-04-17-2020-04-28  -
During  24 days  12 days
Like  0  0  -
Share  0  0  -
Comment  0  0  -

Advertising effectiveness is a direct manifestation of advertising. YOVO ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 24 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for YOVO, helping YOVO to grasp the ad data more clearly.