Top Ads on Xwerks

Xwerks Background Introduction:

Optimizing Human Performance.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Xwerks has been advertising and marketing on Facebook for many years. And Xwerks has placed 59 of ads on the Facebook platform in the last month. In the past few years,Xwerks has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Xwerks on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Xwerks. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Xwerks.

BigSpy

1.Xwerks Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Xwerks  Xwerks  Xwerks
Page Categories  Company  Company  Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

Xwerks Marketing Objectives Analysis: 

Xwerks has been operating in Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Xwerks best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Xwerks Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Optimize how you move, think & feel  N/A N/A 
Ad Copy Text  Find out how some of the best athletes in the world recover. Lab tested to ensure quality. The ul...  no setting  no setting
Link Description  Unlike lesser quality brands using cheaper hemp from China, our hemp is organically grown, harvested and processed in Colorado. Our partnerships with licensed, knowledgeable farmers allows us to acquire the highest quality, nutrient dense hemp plants. This means no pesticides, solvents or other unwa...  N/A  N/A
Website Link  xwerks.com  xwerks.com  offer.xwerks.com
CTA  LEARN_MORE  SHOP_NOW  LEARN_MORE
Text Word Count 194  0  0
Like 4  0  0

Xwerks Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Xwerks Top 1 ads got 4 likes. Xwerks uses a sentence with the finishing touch title: “Optimize how you move, think & feel”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Xwerks shared 194 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Xwerks should continue to optimize the ad content.

3.Xwerks Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Carousel  Carousel
Ad Time   2020-05-11-2020-06-16  2020-05-17-2020-06-04  2020-05-31-2020-06-04
Landing Page Link  https://xwerks.com/pages/landera?fbclid=IwAR2pCJLEf93Q0fstkZwSJsFLczk7n5tLUVFGzwwFfAW1I9R_NWN3353fEMg  https://xwerks.com/collections/fb-collection   http://offer.xwerks.com/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Xwerks are successful.

Xwerks Creative Analysis: 

Xwerks placed a Image ad in 2020-05-11-2020-06-16, and got 4 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Xwerks Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  United States  United States
Language  English  French  French

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Xwerks has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Xwerks Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-11-2020-06-16  2020-05-17-2020-06-04  2020-05-31-2020-06-04
During  37 days  19 days 5 days 
Like  4  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Xwerks ‘s Top 1 ad received 4 likes, 0 shares, 0 comments in just 37 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Xwerks, helping Xwerks to grasp the ad data more clearly.