Top Ads on Xcaret Park
Xcaret Park Background Introduction:
I am a natural sanctuary in the Riviera Maya where the history, and nature of Mexico combine.
Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.
Xcaret Park has been advertising and marketing on Facebook for many years. And Xcaret Park has placed 114 of ads on the Facebook platform in the last month. In the past few years,Xcaret Park has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for Xcaret Park on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Xcaret Park. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Xcaret Park.
1.Xcaret Park Top 3 Ads Basic Understanding
|Name||Xcaret Park||Xcaret Park||Xcaret Park|
|Page Categories||Water Park||Water Park||Water Park|
Xcaret Park Marketing Objectives Analysis:
Xcaret Park has been operating in Water Park for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Xcaret Park best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.Xcaret Park Top 3 Ads Content Display
We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?
|Ad Headline||Hot Summer Xcaret||XCARET||XCARET|
|Ad Copy Text||Compra ahora y viaja después con las promociones Hot Summer Xcaret. Aprovecha paquetes con 20% + $5...||no setting||no setting|
|Text Word Count||118||0||0|
Xcaret Park Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. Xcaret Park Top 1 ads got 16 likes. Xcaret Park uses a sentence with the finishing touch title: “Hot Summer Xcaret”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. Xcaret Park shared 118 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is BOOK_TRAVEL.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Xcaret Park should continue to optimize the ad content.
3.Xcaret Park Top 3 Ads Creative Selection
|Landing Page Link||https://www.xcaret.com/es/promociones/hot-summer-xcaret/?utm_source=facebook&utm_medium=display&utm_content=co-xc-hot_summer_22-05-2020&utm_campaign=co-4-buy-sub-conversi%C3%B3n-es&utm_id=218548403&fbclid=IwAR1H4zcLKj9Sd2KU2uHaapZLTfL4P4CHXQENT14vqKzkqhI9rhww8oxD5BQ||https://www.xcaret.com/en/buy-my-ticket/?utm_source=facebook&utm_medium=display&utm_content=us-carrusel-xc-24-03-2020&utm_campaign=us-4-buy-sub-conversion-en&utm_id=215654988||https://www.xcaret.com:443/QuedateEnCasa?utm_source=facebook&utm_medium=display&utm_content=mx-ie-visitantes_rmkt-xc-27-03-2020&utm_campaign=mx-4-buy-sub-rmkt-visitantes-es&utm_id=215833759|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Xcaret Park are successful.
Xcaret Park Creative Analysis:
Xcaret Park placed a Carousel ad in 2020-05-22-2020-05-23, and got 16 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.Xcaret Park Top 3 Ads Audience Analysis:
|Country||N/A||Mexico,United States||United States,Mexico|
Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?
Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.
Xcaret Park has the best conversion in N/A, and can advertise more in N/A in the future.
In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.
5.Xcaret Park Top 3 Ads Performance Display
|During||2 days||32 days||27 days|
Advertising effectiveness is a direct manifestation of advertising. Xcaret Park ‘s Top 1 ad received 16 likes, 6 shares, 4 comments in just 2 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Xcaret Park, helping Xcaret Park to grasp the ad data more clearly.