Top Ads on XO TEA

XO TEA Background Introduction:

Tea - Design - Lifestyle

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

XO TEA has been advertising and marketing on Facebook for many years. And XO TEA has placed 46 of ads on the Facebook platform in the last month. In the past few years,XO TEA has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for XO TEA on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for XO TEA. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from XO TEA.


1.XO TEA Top 3 Ads Basic Understanding

   top1  top2  top3
Page Categories  Tea Room  Tea Room  Tea Room
Marketing Objectives Other  Other  Other
ECommerce Softwares  woocommerce  woocommerce  woocommerce

XO TEA Marketing Objectives Analysis: 

XO TEA has been operating in Tea Room for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. XO TEA best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.XO TEA Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  XO TEA  XO TEA XO TEA 
Ad Copy Text  XO Tea anytime, anywhere FREE International Shipping on all orders over $90  no setting  no setting
Link Description  Certified Organic Teas | Free International Shipping on orders over $90  N/A  N/A
Website Link
Text Word Count 100  0  0
Like 1  0  0

XO TEA Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. XO TEA Top 1 ads got 1 likes. XO TEA uses a sentence with the finishing touch title: “XO TEA”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. XO TEA shared 100 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. XO TEA should continue to optimize the ad content.

3.XO TEA Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Video  Video
Ad Time   2019-06-17-2019-06-30  2019-04-28-2019-05-05  2019-04-30-2019-05-05
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by XO TEA are successful.

XO TEA Creative Analysis: 

XO TEA placed a Carousel ad in 2019-06-17-2019-06-30, and got 1 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.XO TEA Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Pakistan,Vietnam,Italy...  Malaysia  Australia
Language  English  Vietnamese  Vietnamese

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

XO TEA has the best conversion in Pakistan,Vietnam,Italy..., and can advertise more in Pakistan,Vietnam,Italy... in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.XO TEA Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-06-17-2019-06-30  2019-04-28-2019-05-05  2019-04-30-2019-05-05
During  14 days  8 days 6 days 
Like  1  0  0
Share  1  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. XO TEA ‘s Top 1 ad received 1 likes, 1 shares, 0 comments in just 14 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for XO TEA, helping XO TEA to grasp the ad data more clearly.