Top Ads on WriterAccess

WriterAccess Background Introduction:

WriterAccess is an award-winning marketplace connecting thousands of customers with expert writers and translators online.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

WriterAccess has been advertising and marketing on Facebook for many years. And WriterAccess has placed 11 of ads on the Facebook platform in the last month. In the past few years,WriterAccess has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for WriterAccess on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for WriterAccess. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from WriterAccess.


1.WriterAccess Top 3 Ads Basic Understanding

   top1  top2  top3
Name  WriterAccess  WriterAccess  WriterAccess
Page Categories  Writing Service  Writing Service  Writing Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

WriterAccess Marketing Objectives Analysis: 

WriterAccess has been operating in Writing Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. WriterAccess best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.WriterAccess Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Test Drive for 14 Days - Totally Free  Test Drive for 14 Days - Totally Free In Seconds, AI Matches You Up with the Perfect Writer 
Ad Copy Text  Small army of writers. Big resource in the cloud. Signup now to start your 14 Day Free Trial.  Small army of writers. Big resource in the cloud. Signup now to start your 14 Day Free Trial.  Check out our new algorithm powered by IBM and Cambridge University (England) that uses artificial i...
Link Description  Instantly connect with a network of professional writers in our new content creation platform designed for marketers that want to grow business organically-- the content marketing way!  Instantly connect with a network of professional writers in our new content creation platform designed for marketers that want to grow business organically-- the content marketing way!  No more guesswork. Our new algorithm finds the perfect writer for your next project, using text tone, style and language analysis to match you up.
Website Link
Text Word Count 94  94  152
Like 7  2  58

WriterAccess Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. WriterAccess Top 1 ads got 7 likes. WriterAccess uses a sentence with the finishing touch title: “Test Drive for 14 Days - Totally Free”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. WriterAccess shared 94 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SIGN_UP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. WriterAccess should continue to optimize the ad content.

3.WriterAccess Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Video
Ad Time   2020-06-08-2020-06-16  2020-05-14-2020-05-24  2020-02-17-2020-03-20
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by WriterAccess are successful.

WriterAccess Creative Analysis: 

WriterAccess placed a Video ad in 2020-06-08-2020-06-16, and got 7 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.WriterAccess Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

WriterAccess has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.WriterAccess Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-08-2020-06-16  2020-05-14-2020-05-24  2020-02-17-2020-03-20
During  9 days  11 days 33 days 
Like  7  2  58
Share  1  0  7
Comment  1  0  10

Advertising effectiveness is a direct manifestation of advertising. WriterAccess ‘s Top 1 ad received 7 likes, 1 shares, 1 comments in just 9 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for WriterAccess, helping WriterAccess to grasp the ad data more clearly.