Top Ads on WorldRemit
WorldRemit Background Introduction:
Hi, we're WorldRemit: the online money transfer service making it easy for you to send money home. Questions? We're awake 24/7 and here to help.
WorldRemit has been advertising and marketing on Facebook for many years. And WorldRemit has placed 506 of ads on the Facebook platform in the last month. In the past few years,WorldRemit has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for WorldRemit on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for WorldRemit. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from WorldRemit.
1.WorldRemit Top 3 Ads Basic Understanding
|Page Categories||Financial Service||Financial Service||Financial Service|
WorldRemit Marketing Objectives Analysis:
WorldRemit has been operating in Financial Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. WorldRemit best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.WorldRemit Top 3 Ads Content Display
|Ad Headline||Send money to the Philippines||WorldRemit||WorldRemit|
|Ad Copy Text||Need to send money to the Philippines? Join the 4 million people already using WorldRemit to send ...||Sit back, relax and send money to Mexico without leaving the sofa||Send money to those you love in Rwanda with our partners, MTN Mobile Money.|
|Link Description||with WorldRemit||N/A||N/A|
|Text Word Count||123||66||75|
WorldRemit Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. WorldRemit Top 1 ads got 12 likes. WorldRemit uses a sentence with the finishing touch title: “Send money to the Philippines ”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. WorldRemit shared 123 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. WorldRemit should continue to optimize the ad content.
3.WorldRemit Top 3 Ads Creative Selection
|Landing Page Link||https://www.worldremit.com/en/philippines?utm_medium=display&utm_source=facebook&utm_campaign=EXPAT_PHILIPPINES_FEED_V4&utm_term=EXPAT_USPH_EN&utm_content=V3&utm_id=5db81a8620975d34ab151142&fbclid=IwAR2P9W5VNwftB_Lz5fTMSDAWhMuSDongsBmP9ondQKGsiM9V1QXKLA-nbww||https://www.worldremit.com/en/mexico?utm_medium=social&utm_source=facebook&utm_campaign=EXPAT_MEXICO&utm_term=EXPAT_XXMX_EN&utm_content=RTC_EASE_CAROUSEL_WEB_MX&utm_id=5ed96d30d7dc58515918df58&fbclid=IwAR2UuDO8wcCNRPLh4GUP8NULkeV1xU5LyqWgCJyjx7sF8dBcM5L8Lu-u5so||https://www.worldremit.com/en/rwanda?utm_medium=social&utm_source=facebook&utm_campaign=EXPAT_RWANDA&utm_term=EXPAT_XXRW_EN&utm_content=RTC_MOBILE_MONEY_CAROUSEL_WEB_CS&utm_id=5eb971549e732e64935b3158&fbclid=IwAR3sdBw1iES_iBKHYc7y8RTGPWDhtmiAnY21PdRNxXfwsaaOrxXLKoklaG4|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by WorldRemit are successful.
WorldRemit Creative Analysis:
WorldRemit placed a Video ad in 2020-06-17-2020-06-19, and got 12 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.WorldRemit Top 3 Ads Audience Analysis:
WorldRemit has the best conversion in N/A, and can advertise more in N/A in the future.
5.WorldRemit Top 3 Ads Performance Display
|During||3 days||15 days||39 days|
Advertising effectiveness is a direct manifestation of advertising. WorldRemit ‘s Top 1 ad received 12 likes, 1 shares, 5 comments in just 3 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for WorldRemit, helping WorldRemit to grasp the ad data more clearly.