Top Ads on Woodbine Racetrack

Woodbine Racetrack Background Introduction:

Woodbine Racetrack offers world-class, live Thoroughbred racing from April to December and exceptional dining and event experiences all year long.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Woodbine Racetrack has been advertising and marketing on Facebook for many years. And Woodbine Racetrack has placed 16 of ads on the Facebook platform in the last month. In the past few years,Woodbine Racetrack has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Woodbine Racetrack on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Woodbine Racetrack. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Woodbine Racetrack.

BigSpy

1.Woodbine Racetrack Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Woodbine Racetrack  Woodbine Racetrack  Woodbine Racetrack
Page Categories  Race Track  Race Track  Race Track
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  wordpress  wordpress

Woodbine Racetrack Marketing Objectives Analysis: 

Woodbine Racetrack has been operating in Race Track for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Woodbine Racetrack best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Woodbine Racetrack Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Don't Miss Out On This Exclusive Offer!  Don't Forget To Collect Your Offer Today! Enter Promo Code WBEVENT For A Limited Time Discount! 
Ad Copy Text  no setting  Visit us on December 14 & 21 and experience the fun of the holidays with the whole family at Mohawk ...  Indulge in a delicious ham course as part of our buffet while taking in the thrill of the races. Off...
Link Description  N/A  Experience the holiday magic with us at Woodbine Mohawk Park. Enjoy world-class harness racing with a collection of fun and exciting FREE winter activities from horse wagon rides to kids christmas crafts!  Woodbine Racetrack is infused with passion - you can see it and feel it in everything we do. Excellent food, world-class entertainment, good times and great memories.
Website Link  races.woodbine.com  events.woodbine.com  reserve.woodbine.com
CTA  SIGN_UP  SIGN_UP  BOOK_TRAVEL
Text Word Count 0  201  148
Like 0  33  4

Woodbine Racetrack Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Woodbine Racetrack Top 1 ads got 0 likes. Woodbine Racetrack uses a sentence with the finishing touch title: “Don't Miss Out On This Exclusive Offer!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Woodbine Racetrack shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SIGN_UP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Woodbine Racetrack should continue to optimize the ad content.

3.Woodbine Racetrack Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Image
Ad Time   2019-06-04-2020-05-27  2019-12-11-2019-12-20  2019-12-05-2019-12-09
Landing Page Link  https://races.woodbine.com/woodbine-oaks-offer/?ad_tag_id=Qlxom0oYKkA6yYFsT6oXPE7QAinUfXBC&utm_source=instagram&utm_medium=paid&utm_campaign=woodbine-racetrack-woodbine-oaks-2019&utm_content=cortar&utm_term=rmtg-site-bcb  https://events.woodbine.com/holidays-at-mohawk-park-offer/?ad_tag_id=sgzRagPbfFbp9e7QXAdJsrAqcofzoX5t&utm_source=facebook&utm_medium=paid&utm_campaign=mohawk-park-metro-pace-2019&utm_content=cortar&utm_term=rmk-eve   https://reserve.woodbine.com/dining-experiences-at-woodbine/?ad_tag_id=W5nHt0AF0tJuhKVKdDdiOiyHxp2ciBnU&utm_source=facebook&utm_medium=paid&utm_campaign=wb-hospitality-2019&utm_content=avicit&utm_term=tre-foo&fbclid=IwAR3XjBKVZ7Gf9qLvckJaxvkhw_j5dI0FOvifHkARxh6pIn2SKbUTBgU8oIg

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Woodbine Racetrack are successful.

Woodbine Racetrack Creative Analysis: 

Woodbine Racetrack placed a Video ad in 2019-06-04-2020-05-27, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Woodbine Racetrack Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Woodbine Racetrack has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Woodbine Racetrack Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-06-04-2020-05-27  2019-12-11-2019-12-20  2019-12-05-2019-12-09
During  359 days  10 days 5 days 
Like  0  33  4
Share  0  13  0
Comment  0  4  0

Advertising effectiveness is a direct manifestation of advertising. Woodbine Racetrack ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 359 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Woodbine Racetrack, helping Woodbine Racetrack to grasp the ad data more clearly.