Top Ads on Wolt Israel

Wolt Israel Background Introduction:

אנחנו דואגים שכל הזמנה ממסעדה תהפוך להיות פשוטה וממש ממש מהירה! בקרוב תוכלו לגלות את הביסים הכי טובים וטעימים בעיר: במשלוח או באיסוף עצמי

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Wolt Israel has been advertising and marketing on Facebook for many years. And Wolt Israel has placed 167 of ads on the Facebook platform in the last month. In the past few years,Wolt Israel has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Wolt Israel on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Wolt Israel. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Wolt Israel.

BigSpy

1.Wolt Israel Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Wolt Israel  Wolt Israel  Wolt Israel
Page Categories  Local Service  Local Service  Local Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Wolt Israel Marketing Objectives Analysis: 

Wolt Israel has been operating in Local Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Wolt Israel best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Wolt Israel Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  המשלוח בחינם כבר אמרנו?  תזמינו ותהנו להיות מרוצה מעצמך  
Ad Copy Text  -  רעבים? ???? הורידו את אפליקציית וולט ותקבלו את האוכל הכי ...  מחפשים אוכל מעולה שמגיע עד אליכם? תורידו את אפליקציית ו...
Link Description  מביאים את החוף אליכם והמשלוח עלינו  N/A  N/A
Website Link  wolt.onelink.me  itunes.apple.com  apps.facebook.com
CTA  SHOP_NOW  ORDER_NOW  ORDER_NOW
Text Word Count 131  134  140
Like 8  15  8

Wolt Israel Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Wolt Israel Top 1 ads got 8 likes. Wolt Israel uses a sentence with the finishing touch title: “המשלוח בחינם כבר אמרנו?”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Wolt Israel shared 131 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Wolt Israel should continue to optimize the ad content.

3.Wolt Israel Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Image
Ad Time   2020-06-15-2020-06-18  2020-06-07-2020-06-18  2020-06-08-2020-06-18
Landing Page Link  https://wolt.com/he/isr/tel-aviv/article/strauss?utm_source=socialmedia&utm_medium=post&utm_campaign=ISR_SOCIAL_Strauss&utm_content=&pid=socialmedia&c=ISR_SOCIAL_Strauss  http://itunes.apple.com/app/id943905271   https://apps.facebook.com/recartio/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Wolt Israel are successful.

Wolt Israel Creative Analysis: 

Wolt Israel placed a Image ad in 2020-06-15-2020-06-18, and got 8 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Wolt Israel Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Israel  Israel  Israel
Language  N/A  N/A  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Wolt Israel has the best conversion in Israel, and can advertise more in Israel in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Wolt Israel Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-15-2020-06-18  2020-06-07-2020-06-18  2020-06-08-2020-06-18
During  4 days  12 days 11 days 
Like  8  15  8
Share  0  1  1
Comment  4  0  0

Advertising effectiveness is a direct manifestation of advertising. Wolt Israel ‘s Top 1 ad received 8 likes, 0 shares, 4 comments in just 4 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Wolt Israel, helping Wolt Israel to grasp the ad data more clearly.