Top Ads on Williams Occupational Therapy

Williams Occupational Therapy Background Introduction:

Occupational Therapy Driver Assessments, Rehabilitation, Tuition, and Vehicle equipment and modifications for drivers with a disability

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Williams Occupational Therapy has been advertising and marketing on Facebook for many years. And Williams Occupational Therapy has placed 7 of ads on the Facebook platform in the last month. In the past few years,Williams Occupational Therapy has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Williams Occupational Therapy on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Williams Occupational Therapy. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Williams Occupational Therapy.

BigSpy

1.Williams Occupational Therapy Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Williams Occupational Therapy  Williams Occupational Therapy  Williams Occupational Therapy
Page Categories  Occupational Therapist  Occupational Therapist  Occupational Therapist
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Williams Occupational Therapy Marketing Objectives Analysis: 

Williams Occupational Therapy has been operating in Occupational Therapist for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Williams Occupational Therapy best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Williams Occupational Therapy Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Williams Occupational Therapy  Crunching the numbers: social return on investment of vehicle modifications - Williams Occupational Therapy Timeline Photos 
Ad Copy Text  Today, Brad, CEO of Williams OT, was providing a training session for our OTs and introducing them t...  We have a guest blogger for our latest blog post, and she is none other than Dr Claire Hutchinson. C...  Is it safer to go with hand controls or use the left foot on the right sides pedals or use a left fo...
Link Description  N/A  Today's guest blogger is Dr Claire Hutchinson, Research Fellow from UniSA. She talks about her latest research on Vehicle Modifications & return on investment  Is it safer to go with hand controls or use the left foot on the right sides pedals or use a left foot accelerator? This is a question that we have to answer all the time. Of course it depends on the individual and their function and need. But that is what an assessment is for. #williamsot #thatdrivingguy #amputee #amputation #limbs4life #drivinglicense
Website Link  www.williamsot.com  www.williamsot.com  www.williamsot.com
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 466  220  360
Like 11  6  4

Williams Occupational Therapy Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Williams Occupational Therapy Top 1 ads got 11 likes. Williams Occupational Therapy uses a sentence with the finishing touch title: “Williams Occupational Therapy”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Williams Occupational Therapy shared 466 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Williams Occupational Therapy should continue to optimize the ad content.

3.Williams Occupational Therapy Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Image
Ad Time   2019-04-16-2019-04-25  2019-04-18-2019-04-25  2019-04-15-2019-04-19
Landing Page Link  http://www.williamsot.com/  https://www.williamsot.com/crunching-the-numbers-social-return-on-investment-of-vehicle-modifications/   http://www.williamsot.com

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Williams Occupational Therapy are successful.

Williams Occupational Therapy Creative Analysis: 

Williams Occupational Therapy placed a Video ad in 2019-04-16-2019-04-25, and got 11 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Williams Occupational Therapy Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Australia  Australia  Australia
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Williams Occupational Therapy has the best conversion in Australia, and can advertise more in Australia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Williams Occupational Therapy Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-04-16-2019-04-25  2019-04-18-2019-04-25  2019-04-15-2019-04-19
During  10 days  8 days 5 days 
Like  11  6  4
Share  4  1  5
Comment  1  1  1

Advertising effectiveness is a direct manifestation of advertising. Williams Occupational Therapy ‘s Top 1 ad received 11 likes, 4 shares, 1 comments in just 10 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Williams Occupational Therapy, helping Williams Occupational Therapy to grasp the ad data more clearly.