Top Ads on Wild Africa Experiences

Wild Africa Experiences Background Introduction:

Wild Africa Experiences is about activities that allow our customers to experience the real Africa, while doing activities that they love and enjoy. And all this close to home!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Wild Africa Experiences has been advertising and marketing on Facebook for many years. And Wild Africa Experiences has placed 2 of ads on the Facebook platform in the last month. In the past few years,Wild Africa Experiences has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Wild Africa Experiences on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Wild Africa Experiences. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Wild Africa Experiences.

BigSpy

1.Wild Africa Experiences Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Wild Africa Experiences  Wild Africa Experiences  Wild Africa Experiences
Page Categories  Nature Preserve  Nature Preserve  -
Marketing Objectives Other  Other  -
ECommerce Softwares  N/A  N/A  -

Wild Africa Experiences Marketing Objectives Analysis: 

Wild Africa Experiences has been operating in Nature Preserve for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and -.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Wild Africa Experiences best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Wild Africa Experiences Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Salomon Cappadocia Ultra-Trail, Turkey (Participation Run)  Oyster Fest Trail
Ad Copy Text  For 2020 Wild Africa Experiences are heading to Turkey to run a race that is unlike any other & one ...  Nothing like bringing the Cape Town Ocean to Jozi alongside a spectacular morning of trail running i...  -
Link Description  Sports · 226 people  http://bit.ly/2Udunbe  -
Website Link  www.facebook.com  bit.ly  -
CTA  EVENT_RSVP  BUY_TICKETS  -
Text Word Count 407  201  -
Like 131  10  -

Wild Africa Experiences Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Wild Africa Experiences Top 1 ads got 131 likes. Wild Africa Experiences uses a sentence with the finishing touch title: “Salomon Cappadocia Ultra-Trail, Turkey (Participation Run)”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Wild Africa Experiences shared 407 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is EVENT_RSVP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Wild Africa Experiences should continue to optimize the ad content.

3.Wild Africa Experiences Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  -
Ad Time   2020-01-01-2020-02-04  2019-04-11-2019-04-17  -
Landing Page Link  https://www.facebook.com/events/2674297745972035/  http://bit.ly/2Udunbe   -

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Wild Africa Experiences are successful.

Wild Africa Experiences Creative Analysis: 

Wild Africa Experiences placed a Image ad in 2020-01-01-2020-02-04, and got 131 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Wild Africa Experiences Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  South Africa  -
Language  English  English  -

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Wild Africa Experiences has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Wild Africa Experiences Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-01-01-2020-02-04  2019-04-11-2019-04-17  -
During  35 days  7 days
Like  131  10  -
Share  0  0  -
Comment  12  0  -

Advertising effectiveness is a direct manifestation of advertising. Wild Africa Experiences ‘s Top 1 ad received 131 likes, 0 shares, 12 comments in just 35 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Wild Africa Experiences, helping Wild Africa Experiences to grasp the ad data more clearly.