Top Ads on West & Willow

West & Willow Background Introduction:

It's never been easier have a commissioned piece of art in your home! West & Willow pet portraits are hand-illustrated by our digital artists based on the photo you provide us.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

West & Willow has been advertising and marketing on Facebook for many years. And West & Willow has placed 52 of ads on the Facebook platform in the last month. In the past few years,West & Willow has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for West & Willow on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for West & Willow. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from West & Willow.

BigSpy

1.West & Willow Top 3 Ads Basic Understanding

   top1  top2  top3
Name  West & Willow  West & Willow  West & Willow
Page Categories  Art  Art  Art
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

West & Willow Marketing Objectives Analysis: 

West & Willow has been operating in Art for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. West & Willow best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.West & Willow Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  N/A  Custom Pet Portraits N/A 
Ad Copy Text  no setting  no setting  no setting
Link Description  N/A  Who doesn't love a good sale? Shop now and save up to 30% OFF all pet portraits for a limited time only. We've made it easy for you and have the sale prices shown automatically without having to put in a promo code. Happy pet shopping!  N/A
Website Link  westandwillow.com  westandwillow.com  westandwillow.com
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 0  0  0
Like 0  0  0

West & Willow Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. West & Willow Top 1 ads got 0 likes. West & Willow uses a sentence with the finishing touch title: “N/A”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. West & Willow shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. West & Willow should continue to optimize the ad content.

3.West & Willow Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Image  Carousel
Ad Time   2020-03-08-2020-05-20  2020-03-08-2020-05-20  2020-03-08-2020-05-20
Landing Page Link  https://westandwillow.com/collections/custom-pet-portraits?utm_source=Facebook&utm_medium=Ads&utm_campaign=%7B%7Bcampaign.name%7D%7D&utm_content=%7B%7Badset.name%7D%7D  https://westandwillow.com/collections/custom-pet-portraits?utm_source=Facebook&utm_medium=Ads&utm_campaign=%7B%7Bcampaign.name%7D%7D&utm_content=%7B%7Badset.name%7D%7D   https://westandwillow.com/collections/custom-pet-portraits?utm_source=Facebook&utm_medium=Ads&utm_campaign=%7B%7Bcampaign.name%7D%7D&utm_content=%7B%7Badset.name%7D%7D

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by West & Willow are successful.

West & Willow Creative Analysis: 

West & Willow placed a Carousel ad in 2020-03-08-2020-05-20, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.West & Willow Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  United States
Language  French  English  French

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

West & Willow has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.West & Willow Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-03-08-2020-05-20  2020-03-08-2020-05-20  2020-03-08-2020-05-20
During  74 days  74 days 74 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. West & Willow ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 74 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for West & Willow, helping West & Willow to grasp the ad data more clearly.