Top Ads on WellWell
WellWell Background Introduction:
An online resource for info on products, services, events & people that are helping to redefine & expand the concepts of health, fitness and wellness.
Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.
WellWell has been advertising and marketing on Facebook for many years. And WellWell has placed 24 of ads on the Facebook platform in the last month. In the past few years,WellWell has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for WellWell on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for WellWell. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from WellWell.
1.WellWell Top 3 Ads Basic Understanding
| top1 | top2 | top3 | |
| Name | WellWell | WellWell | WellWell |
| Page Categories | Health/Beauty | Health/Beauty | Health/Beauty |
| Marketing Objectives | Other | Other | Other |
| ECommerce Softwares | wordpress | wordpress | wordpress |
WellWell Marketing Objectives Analysis:
WellWell has been operating in Health/Beauty for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. WellWell best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.WellWell Top 3 Ads Content Display
We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?
| top1 | top2 | top3 | |
| Ad Headline | Truth Hurts - WellWell | Juiced Up Over Pineapple - WellWell | Lighten Up July 4th Eats - WellWell |
| Ad Copy Text | no setting | no setting | no setting |
| Link Description | By Sean Zucker – Last week, Lizzo posted a video on TikTok responding to critics concerned with her weight and health habits. The video features various clips of the singer performing numerous exercises along with images of her confidently wearing revealing clothing. Lizzo not only hit back at bod... | By John Salak – Pineapple. Just the sound of the word has a friendly, reassuring ring. Not surprisingly, people are going wild over this sweet, luscious tropical fruit. In fact, in the last 20 years, the average per capita U.S. consumption of pineapple has almost tripled to over 8 pounds. And why ... | The Skinny With the Fourth Of July a couple weeks away, it may be time to start thinking about the day’s menu. It’s a wonderful holiday for those who love to eat, featuring barbecued hotdogs and hamburgers, with guests bringing potato salad, pie and other treats. Of course, one thing that jumps ... |
| Website Link | wellwellnj.com | wellwellnj.com | wellwellnj.com |
| CTA | LEARN_MORE | LEARN_MORE | LEARN_MORE |
| Text Word Count | 0 | 0 | 0 |
| Like | 0 | 0 | 0 |
WellWell Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. WellWell Top 1 ads got 0 likes. WellWell uses a sentence with the finishing touch title: “Truth Hurts - WellWell”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. WellWell shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. WellWell should continue to optimize the ad content.
3.WellWell Top 3 Ads Creative Selection
| top1 | top2 | top3 | |
| Creative Type | Image | Image | Image |
| Ad Time | 2020-06-15-2020-06-20 | 2020-06-15-2020-06-20 | 2020-06-19-2020-06-20 |
| Landing Page Link | https://wellwellnj.com/truth-hurts/ | https://wellwellnj.com/juiced-up-over-pineapple/ | https://wellwellnj.com/lighten-up-july-4th-eats/ |
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by WellWell are successful.
WellWell Creative Analysis:
WellWell placed a Image ad in 2020-06-15-2020-06-20, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.WellWell Top 3 Ads Audience Analysis:
| top1 | top2 | top3 | |
| Country | United States | United States | United States |
| Language | English | English | English |
Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?
Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.
WellWell has the best conversion in United States, and can advertise more in United States in the future.
In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.
5.WellWell Top 3 Ads Performance Display
| top1 | top2 | top3 | |
| Ad Time | 2020-06-15-2020-06-20 | 2020-06-15-2020-06-20 | 2020-06-19-2020-06-20 |
| During | 6 days | 6 days | 2 days |
| Like | 0 | 0 | 0 |
| Share | 0 | 0 | 0 |
| Comment | 0 | 0 | 0 |
Advertising effectiveness is a direct manifestation of advertising. WellWell ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 6 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for WellWell, helping WellWell to grasp the ad data more clearly.