Top Ads on Webflow

Webflow Background Introduction:

Welcome to the official Facebook page for Webflow. https://webflow.com

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Webflow has been advertising and marketing on Facebook for many years. And Webflow has placed 1540 of ads on the Facebook platform in the last month. In the past few years,Webflow has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Webflow on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Webflow. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Webflow.

BigSpy

1.Webflow Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Webflow  Webflow  Webflow
Page Categories  Other  Seafood Restaurant  Personal Blog
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Webflow Marketing Objectives Analysis: 

Webflow has been operating in Other for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Webflow best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Webflow Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Για όσους έχουν πρόβλημα με τις αρθρώσεις, διαβάστε  Артрит можно вылечить! Пока не отказал сустав, нужно... Medic cardiolog: nu tratați hipertensiunea cu pastile! 
Ad Copy Text  Παρατείνετε τη νεολαία των αρθρώσεων!  Артрит можно вылечить! Пока не отказал сустав, нужно...  Dacă TENSIUNEA e mai înaltă de 140/90, organismul are carență de...
Link Description  Η κοινή επισκευή είναι εύκολη  N/A  N/A
Website Link  healer-edot.webflow.io  a37bm943s1.webflow.io  5ab31a359f1.webflow.io
CTA  LEARN_MORE  LEARN_MORE  
Text Word Count 69  98  72
Like 8  11  4457

Webflow Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Webflow Top 1 ads got 8 likes. Webflow uses a sentence with the finishing touch title: “Για όσους έχουν πρόβλημα με τις αρθρώσεις, διαβάστε ”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Webflow shared 69 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Webflow should continue to optimize the ad content.

3.Webflow Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Image
Ad Time   2020-06-16-2020-06-19  2020-06-17-2020-06-18  2020-05-07-2020-06-18
Landing Page Link  https://healer-edot.webflow.io/?adset_id=23845118010780497&fb_pixel=316300682700958&names=denis&source=denis5471&flow=sust&lp=lp1  https://a37bm943s1.webflow.io/?isframe=1&token=G8jHgkJ8bjMJf9TC&utm_source=admin&fbpx=390387608588314&promo=v9816&cdom=kvlp2.pw&campaign_id=%7B%7Bcampaign.id%7D%7D&adset_id=%7B%7Badset.id%7D%7D&ad_id=%7B%7Bad.id%7D%7D   https://5ab31a359f1.webflow.io/?fbpx=794016767674131&fbclid=IwAR3vcIYQy0WiuUdC79KWTPX9AL2T9Iot42Onn3C7MO1PEu0XvjCi57vM8ps

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Webflow are successful.

Webflow Creative Analysis: 

Webflow placed a Image ad in 2020-06-16-2020-06-19, and got 8 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Webflow Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Greece  N/A  Romania
Language  Greek  Russian  Romanian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Webflow has the best conversion in Greece, and can advertise more in Greece in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Webflow Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-16-2020-06-19  2020-06-17-2020-06-18  2020-05-07-2020-06-18
During  4 days  2 days 43 days 
Like  8  11  4457
Share  2  17  1386
Comment  0  1  424

Advertising effectiveness is a direct manifestation of advertising. Webflow ‘s Top 1 ad received 8 likes, 2 shares, 0 comments in just 4 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Webflow, helping Webflow to grasp the ad data more clearly.