Top Ads on We Love Swensen's

We Love Swensen's Background Introduction:

Community ของคนรัก Swensen's

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

We Love Swensen's has been advertising and marketing on Facebook for many years. And We Love Swensen's has placed 66 of ads on the Facebook platform in the last month. In the past few years,We Love Swensen's has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for We Love Swensen's on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for We Love Swensen's. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from We Love Swensen's.

BigSpy

1.We Love Swensen's Top 3 Ads Basic Understanding

   top1  top2  top3
Name  We Love Swensen's  We Love Swensen's  We Love Swensen's
Page Categories  Shopping & Retail  Shopping & Retail  Shopping & Retail
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

We Love Swensen's Marketing Objectives Analysis: 

We Love Swensen's has been operating in Shopping & Retail for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. We Love Swensen's best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.We Love Swensen's Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Ice Cream Bar รูปแบบใหม่✨  มะม่วงน้ำปลาหวาน มะม่วงน้ำปลาหวาน 
Ad Copy Text  อร่อยเหมือนเดิม เพิ่มเติมคือแพ็คเก...  ว้าว ว้าว ว้าว เมนูมะม่วงน้องใหม่✨ ส...  ว้าว ว้าว ว้าว เมนูมะม่วงน้องใหม่✨ ส...
Link Description  N/A  พร้อมเสิร์ฟความสดชื่นถึงบ้าน สั่งเลย  พร้อมเสิร์ฟความสดชื่นถึงบ้าน สั่งเลย
Website Link  bit.ly  bit.ly  bit.ly
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 2328  1606  1606
Like 1051  325  365

We Love Swensen's Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. We Love Swensen's Top 1 ads got 1051 likes. We Love Swensen's uses a sentence with the finishing touch title: “Ice Cream Bar รูปแบบใหม่✨”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. We Love Swensen's shared 2328 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. We Love Swensen's should continue to optimize the ad content.

3.We Love Swensen's Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-09-2020-06-20  2020-05-28-2020-06-18  2020-05-28-2020-06-06
Landing Page Link  https://www.swensens1112.com/th/product/icecream-bar?utm_source=facebook&utm_medium=Conversion&utm_campaign=Ice-cream-Bar&utm_content=  https://www.swensens1112.com/th/product/sundae-set?utm_source=facebook&utm_medium=awareness&utm_campaign=Sundaeset-Mango&utm_content=   https://1112delivery.com/restaurant/swensens?utm_source=facebook&utm_medium=awareness&utm_campaign=Sundaeset-Mango&utm_content=

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by We Love Swensen's are successful.

We Love Swensen's Creative Analysis: 

We Love Swensen's placed a Image ad in 2020-06-09-2020-06-20, and got 1051 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.We Love Swensen's Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Thailand  Thailand  Thailand
Language  Thai  Thai  Thai

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

We Love Swensen's has the best conversion in Thailand, and can advertise more in Thailand in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.We Love Swensen's Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-09-2020-06-20  2020-05-28-2020-06-18  2020-05-28-2020-06-06
During  12 days  22 days 10 days 
Like  1051  325  365
Share  80  50  98
Comment  32  35  44

Advertising effectiveness is a direct manifestation of advertising. We Love Swensen's ‘s Top 1 ad received 1051 likes, 80 shares, 32 comments in just 12 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for We Love Swensen's, helping We Love Swensen's to grasp the ad data more clearly.