Top Ads on Water Forum

Water Forum Background Introduction:

The Water Forum was formed to provide a way for stakeholders to design balanced water-use and river management solutions.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Water Forum has been advertising and marketing on Facebook for many years. And Water Forum has placed 23 of ads on the Facebook platform in the last month. In the past few years,Water Forum has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Water Forum on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Water Forum. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Water Forum.

BigSpy

1.Water Forum Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Water Forum  Water Forum  Water Forum
Page Categories  Government Organization  Government Organization  Government Organization
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  wordpress  wordpress

Water Forum Marketing Objectives Analysis: 

Water Forum has been operating in Government Organization for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Water Forum best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Water Forum Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Protecting Our River and Water Supply  The Water Forum: Protecting the Lower American River Protecting Our River and Water Supply 
Ad Copy Text  no setting  no setting  no setting
Link Description  The American River provides drinking water for about 2 million people and is home to 43 fish species. Learn how water suppliers shift to using more groundwater during drought in order to leave more in our waterways for fish and wildlife. It’s all part of the Water Forum’s Dry Year Conference process. Learn more at waterforum.org  N/A  Generations of residents have grown up on the river and along the parkway, enjoying its rich ecosystem of plants and wildlife. Learn how you can help protect it.
Website Link  waterforum.org  waterforum.org  www.waterforum.org
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 0  0  0
Like 0  0  0

Water Forum Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Water Forum Top 1 ads got 0 likes. Water Forum uses a sentence with the finishing touch title: “Protecting Our River and Water Supply”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Water Forum shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Water Forum should continue to optimize the ad content.

3.Water Forum Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Image
Ad Time   2018-12-14-2020-04-27  2018-12-14-2020-04-27  2019-07-12-2020-04-27
Landing Page Link  https://www.waterforum.org/protecting-our-river-and-water-supply/  https://www.waterforum.org/restoring-habitat/   https://www.waterforum.org/protecting-our-river-and-water-supply/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Water Forum are successful.

Water Forum Creative Analysis: 

Water Forum placed a Image ad in 2018-12-14-2020-04-27, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Water Forum Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Water Forum has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Water Forum Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2018-12-14-2020-04-27  2018-12-14-2020-04-27  2019-07-12-2020-04-27
During  501 days  501 days 291 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Water Forum ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 501 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Water Forum, helping Water Forum to grasp the ad data more clearly.