Top Ads on Walt Disney Records

Walt Disney Records Background Introduction:

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Walt Disney Records has been advertising and marketing on Facebook for many years. And Walt Disney Records has placed 54 of ads on the Facebook platform in the last month. In the past few years,Walt Disney Records has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Walt Disney Records on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Walt Disney Records. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Walt Disney Records.

BigSpy

1.Walt Disney Records Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Walt Disney Records  Walt Disney Records  Walt Disney Records
Page Categories  Record Label  Record Label  Record Label
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  wordpress  wordpress

Walt Disney Records Marketing Objectives Analysis: 

Walt Disney Records has been operating in Record Label for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Walt Disney Records best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Walt Disney Records Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Walt Disney Records  Disney Hits on Spotify N/A 
Ad Copy Text  Re-live the movie with the stunning FROZEN 2 soundtrack ❄️ It includes original songs â€...  no setting  no setting
Link Description  N/A  N/A  N/A
Website Link  www.facebook.com  disney.lnk.to  Disney.lnk.to
CTA  LEARN_MORE  LISTEN_NOW  LISTEN_NOW
Text Word Count 196  0  0
Like 390  0  0

Walt Disney Records Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Walt Disney Records Top 1 ads got 390 likes. Walt Disney Records uses a sentence with the finishing touch title: “Walt Disney Records”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Walt Disney Records shared 196 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Walt Disney Records should continue to optimize the ad content.

3.Walt Disney Records Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-05-18-2020-05-25  2020-05-20-2020-05-24  2020-05-20-2020-05-24
Landing Page Link  https://www.facebook.com/disneymusic/?_vref_=277525660033768&refid=28&_ft_=adid.6193419277293:qid.6830893383906691348:mf_story_key.-721612714544707276:is_sponsored.1:ei.AI@AQJ8uAEQ4RvkexwGbgOT_hDQlemgsX3Uw1dcWCMEzT2k8OPH6lkkCQcnK5vJWSaplN3_ezcFTGoe6O-r-z7zc77L:top_level_post_id.10157850269953961:content_owner_id_new.104788928960:call_to_action_type.LEARN_MORE:page_id.104788928960:src.22:photo_id.277525660033768:story_location.5:story_attachment_style.rich_media:view_time.1590440991:filter.h_nor:tds_flgs.3:actrs.104788928960:page_insights.%7B%22104788928960%22:%7B%22page_id%22:104788928960,%22page_id_type%22:%22page%22,%22actor_id%22:104788928960,%22dm%22:%7B%22isShare%22:0,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1589861802,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B10157850269953961%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:104788928960,%22page_id%22:104788928960,%22post_id%22:10157850269953961,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=C-R  https://disney.lnk.to/DH/spotify   https://disney.lnk.to/_DisneyPiano

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Walt Disney Records are successful.

Walt Disney Records Creative Analysis: 

Walt Disney Records placed a Video ad in 2020-05-18-2020-05-25, and got 390 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Walt Disney Records Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Australia  N/A  N/A
Language  English  English  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Walt Disney Records has the best conversion in Australia, and can advertise more in Australia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Walt Disney Records Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-18-2020-05-25  2020-05-20-2020-05-24  2020-05-20-2020-05-24
During  8 days  5 days 5 days 
Like  390  0  0
Share  18  0  0
Comment  16  0  0

Advertising effectiveness is a direct manifestation of advertising. Walt Disney Records ‘s Top 1 ad received 390 likes, 18 shares, 16 comments in just 8 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Walt Disney Records, helping Walt Disney Records to grasp the ad data more clearly.