Top Ads on WURST

WURST Background Introduction:

WURST ÜBERKITCHEN. WUNDERBAR

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

WURST has been advertising and marketing on Facebook for many years. And WURST has placed 60 of ads on the Facebook platform in the last month. In the past few years,WURST has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for WURST on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for WURST. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from WURST.

BigSpy

1.WURST Top 3 Ads Basic Understanding

   top1  top2  top3
Name  WURST  WURST  WURST
Page Categories  Food & Beverage  Food & Beverage  Food & Beverage
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

WURST Marketing Objectives Analysis: 

WURST has been operating in Food & Beverage for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. WURST best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.WURST Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Nur 49,00 €  Wurstbaron Wurstbaron 
Ad Copy Text  Das besondere Vorratspaket mit Wurst und Käse vom Wurstbaron - große Auswahl und lange haltbar! W...  Das besondere Vorratspaket mit Wurst und Käse vom Wurstbaron - große Auswahl und lange haltbar! W...  ♨️ Dein DELUXE-Grillpaket wartet schon! ♨️ Wir liefern dir bestes Rindfleisch direkt zu dir...
Link Description  Das besondere Vorratspaket mit Wurst und Käse vom Wurstbaron - große Auswahl und lange haltbar! Wenn's im Kühlschrank mal mau aussieht kann man mit diesem Lebensmittel-Paket wieder für volle Regale sorgen. Enthalten sind viele Rohwurst-Spezialitäten, feiner Käse, knackige Würste, oberpf....  N/A  N/A
Website Link  wurst-baron.com  wurst-baron.com  wurst-baron.com
CTA  SHOP_NOW  LEARN_MORE  LEARN_MORE
Text Word Count 540  540  445
Like 374  178  28

WURST Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. WURST Top 1 ads got 374 likes. WURST uses a sentence with the finishing touch title: “Nur 49,00 €”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. WURST shared 540 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. WURST should continue to optimize the ad content.

3.WURST Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Carousel  Carousel
Ad Time   2020-03-30-2020-06-17  2020-03-29-2020-06-12  2020-06-03-2020-06-11
Landing Page Link  https://wurst-baron.com/wurst-und-kaese-vorrats-paket-ueber-3-kg-wurst-und-kaese?fbclid=IwAR09tJU1FsZFWlJn00_0I2seOEK9FBhYKE0H9HKkOn0ZWZxItfZDpofchYw  https://wurst-baron.com/wurst-und-kaese-vorrats-paket-ueber-3-kg-wurst-und-kaese?fbclid=IwAR2cLZUNnp3x7P-DOW4HKAPTS3qnsQHwLIRRr3LAFIAD4bgEVVW8P8_Psuk   https://wurst-baron.com/grill-paket-deluxe-fuer-4-personen-1-8-kg?utm_source=social&utm_campaign=23845029411950278&utm_content=23845029411970278&utm_medium=facebook&fbclid=IwAR1PTf1Ib9XMSN8jlKHPz1hUWTCeLl9_eDqtlRVdE4pCTOw7AMWkFJNAduU

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by WURST are successful.

WURST Creative Analysis: 

WURST placed a Image ad in 2020-03-30-2020-06-17, and got 374 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.WURST Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  German  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

WURST has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.WURST Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-03-30-2020-06-17  2020-03-29-2020-06-12  2020-06-03-2020-06-11
During  80 days  76 days 9 days 
Like  374  178  28
Share  73  33  2
Comment  71  32  1

Advertising effectiveness is a direct manifestation of advertising. WURST ‘s Top 1 ad received 374 likes, 73 shares, 71 comments in just 80 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for WURST, helping WURST to grasp the ad data more clearly.