Top Ads on Volkswagen Latvija

Volkswagen Latvija Background Introduction:

Laipni lūgti Volkswagen Latvijas oficiālajā Facebook lapā! Uzzini Volkswagen jaunumus un dalies ar saviem Volkswagen ikdienas mirkļiem!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Volkswagen Latvija has been advertising and marketing on Facebook for many years. And Volkswagen Latvija has placed 73 of ads on the Facebook platform in the last month. In the past few years,Volkswagen Latvija has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Volkswagen Latvija on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Volkswagen Latvija. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Volkswagen Latvija.


1.Volkswagen Latvija Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Volkswagen Latvija  Volkswagen Latvija  Volkswagen Latvija
Page Categories  Automotive Parts Store  Cars  Cars
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Volkswagen Latvija Marketing Objectives Analysis: 

Volkswagen Latvija has been operating in Automotive Parts Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Volkswagen Latvija best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Volkswagen Latvija Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Virš 500 modelių su nuolaidomis ->  Volkswagen Latvija Nauja Volkswagen e-parduotuvė 
Ad Copy Text  Geriausias metas pirkti naują Volkswagen automobilį Kodėl? Pritaikėme tūkstantines nuolaidas J...  Laiks finālam! Jūs esat bijuši ļoti aktīvi, tādēļ vēlamies iepriecināt ar #konkurss. Fin...  Platus Volkswagen automobilių pasirinkimas ir geriausi pasiūlymai internete. Pasirinkite tinkamiau...
Link Description  Sandėlio automobiliai  Laiks finālam! Jūs esat bijuši ļoti aktīvi, tādēļ vēlamies iepriecināt ar #konkurss. Finālā spēkiem mērosies – Golf 1 pret Golf 7. Balso par savu favorītu un piedalies izlozē, lai laimētu balvu no Volkswagen Latvija.  Peržiūrėkite pasiūlymus
Website Link
Text Word Count 380  238  125
Like 5  343  119

Volkswagen Latvija Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Volkswagen Latvija Top 1 ads got 5 likes. Volkswagen Latvija uses a sentence with the finishing touch title: “Virš 500 modelių su nuolaidomis ->”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Volkswagen Latvija shared 380 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Volkswagen Latvija should continue to optimize the ad content.

3.Volkswagen Latvija Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-07-2020-06-18  2020-06-11-2020-06-15  2020-05-07-2020-06-14
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Volkswagen Latvija are successful.

Volkswagen Latvija Creative Analysis: 

Volkswagen Latvija placed a Image ad in 2020-06-07-2020-06-18, and got 5 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Volkswagen Latvija Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Lithuania  Latvia  Lithuania
Language  Lithuanian  Latvian  Lithuanian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Volkswagen Latvija has the best conversion in Lithuania, and can advertise more in Lithuania in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Volkswagen Latvija Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-07-2020-06-18  2020-06-11-2020-06-15  2020-05-07-2020-06-14
During  12 days  5 days 39 days 
Like  5  343  119
Share  0  9  3
Comment  0  25  1

Advertising effectiveness is a direct manifestation of advertising. Volkswagen Latvija ‘s Top 1 ad received 5 likes, 0 shares, 0 comments in just 12 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Volkswagen Latvija, helping Volkswagen Latvija to grasp the ad data more clearly.