Top Ads on Volkswagen Chile

Volkswagen Chile Background Introduction:

Mi negecio vende camiones y bus

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Volkswagen Chile has been advertising and marketing on Facebook for many years. And Volkswagen Chile has placed 14 of ads on the Facebook platform in the last month. In the past few years,Volkswagen Chile has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Volkswagen Chile on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Volkswagen Chile. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Volkswagen Chile.

BigSpy

1.Volkswagen Chile Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Volkswagen Chile  Volkswagen Chile  Volkswagen Chile
Page Categories  Charter Bus Service  Automotive Wholesaler  Charter Bus Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  woocommerce  wordpress

Volkswagen Chile Marketing Objectives Analysis: 

Volkswagen Chile has been operating in Charter Bus Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Volkswagen Chile best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Volkswagen Chile Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Precio Especial  FOURIMS Chile Reparto Interurbano 
Ad Copy Text  Ahora más que nunca podrás estar en movimiento, traemos tu camión Tracto Volkswagen a un precio e...  no setting  Conoce nuestro potente Constellation 17.230, creado especialmente para entregas urbanas rápidas y s...
Link Description  ¡Cotiza el tuyo!  N/A  ¡Cotiza el tuyo aquí!
Website Link  camionesybusesvolkswagen.cl  www.fourims.com  camionesybusesvolkswagen.cl
CTA  GET_QUOTE  SHOP_NOW  GET_QUOTE
Text Word Count 195  0  243
Like 153  0  549

Volkswagen Chile Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Volkswagen Chile Top 1 ads got 153 likes. Volkswagen Chile uses a sentence with the finishing touch title: “Precio Especial”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Volkswagen Chile shared 195 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is GET_QUOTE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Volkswagen Chile should continue to optimize the ad content.

3.Volkswagen Chile Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Video
Ad Time   2020-06-01-2020-06-15  2019-05-13-2020-06-02  2020-03-05-2020-05-28
Landing Page Link  http://camionesybusesvolkswagen.cl/landing-tracto/?utm_source=facebook&utm_medium=cpc&utm_campaign=tracto&utm_content=trafico&fbclid=IwAR3-g-zuks64MepxbWvDsCweKVhYpPeob_zDvdA7g3pt62BaTWTgN62LDM4  http://www.fourims.com/   https://camionesybusesvolkswagen.cl/ficha/constellation-17-230/?utm_source=facebook&utm_medium=cpc&utm_campaign=reparto:interurbano

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Volkswagen Chile are successful.

Volkswagen Chile Creative Analysis: 

Volkswagen Chile placed a Image ad in 2020-06-01-2020-06-15, and got 153 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Volkswagen Chile Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  Chile  Chile
Language  Spanish  English  Spanish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Volkswagen Chile has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Volkswagen Chile Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-01-2020-06-15  2019-05-13-2020-06-02  2020-03-05-2020-05-28
During  15 days  387 days 85 days 
Like  153  0  549
Share  4  0  26
Comment  34  0  46

Advertising effectiveness is a direct manifestation of advertising. Volkswagen Chile ‘s Top 1 ad received 153 likes, 4 shares, 34 comments in just 15 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Volkswagen Chile, helping Volkswagen Chile to grasp the ad data more clearly.